Remote Digital Marketing Executive

Job Summary

We are seeking a dynamic and results-driven Digital Marketing Executive to join our company. In this role, you will be responsible for planning, executing, and optimizing our online marketing efforts across various digital channels. Your primary goal will be to increase brand awareness, drive website traffic, generate leads, and enhance customer engagement through targeted digital campaigns. You will work closely with the marketing, content, and design teams to create and implement strategies that align with our business objectives. The ideal candidate has a strong understanding of digital marketing tools and techniques, excellent analytical skills, and a passion for staying ahead of industry trends.

Responsibilities And Duties

• Develop and manage digital marketing campaigns across platforms such as Google Ads, social media, email marketing, and SEO.
• Monitor and analyze campaign performance using analytics tools, providing regular reports and insights to optimize strategies.
• Create and manage content for social media channels, ensuring consistency with brand messaging and visual identity.
• Conduct keyword research and implement SEO strategies to improve organic search rankings and drive website traffic.
• Collaborate with the design and content teams to produce high-quality, engaging digital content.
• Stay updated on the latest digital marketing trends, tools, and best practices, and apply this knowledge to enhance campaign performance.
  

Required Experience, Skills And Qualifications

• Proven experience in digital marketing, particularly in the IT or technology sector.
• Proficient in digital marketing tools such as Google Analytics, Google Ads, SEMrush, and social media platforms.
• Strong understanding of SEO, PPC, email marketing, and content marketing strategies.
• Excellent communication and analytical skills, with the ability to interpret data and make informed decisions.
• Ability to manage multiple projects and campaigns simultaneously in a fast-paced environment.