Programmatic - Manager

As an experienced professional with 9-12 years of experience in managing programmatic campaigns for large clients, you will be responsible for the following key tasks at Annalect India: Role Overview: You will play a crucial role in successfully managing day-to-day campaign performance on DV360. Additionally, you will utilize your expertise in Deal Management and troubleshooting to set up and investigate inventory sources like private, preferred, and other deals in different DSPs such as TTD and DV360. Your responsibilities will also include deal monitoring and reporting in SSP, Deal Hygiene and Health checks, and Supply Path Optimization (SPO) focusing on clearing price, volume, and technology integration. Key Responsibilities: - Successfully managing the day-to-day performance of campaigns on DV360 - Deal Management and troubleshooting in setting up and investigating inventory sources in TTD and DV360 - Deal monitoring, reporting in SSP, Deal Hygiene, Health checks, and Supply Path Optimization (SPO) - Ideate successful audience segmentation to achieve client goals - Execute optimizations to exceed KPIs and set campaign strategies for targeting, bidding, data usage, and client funnel optimization - Make compelling arguments based on data for client data access - Collaborate with the agency team to develop innovative solutions based on available technology - Communicate day-to-day format, screen, and inventory performance to clients and agencies Qualifications: - Minimum 9-12 years of experience in managing programmatic campaigns for large clients - Hands-on experience using DSPs for building and optimizing campaigns across various inventories, preferably with Google platforms - Strong troubleshooting skills and attention to detail - Working knowledge of digital marketing including display, video, social, and marketing analytics - Technical and analytical aptitude with a curiosity for testing and innovation - Proficiency in Excel for organizing and consolidating multiple data sources for analysis In addition to the above responsibilities and qualifications, Annalect India is a part of Annalect Global and Omnicom Group. It is a key player in providing stellar products and services in Creative Services, Technology, Marketing Science (data & analytics), and Media Services to various global agencies under the Omnicom umbrella. You will be joining a team of over 2000 committed colleagues who are dedicated to solving clients" pressing business issues. Join us in this rapid growth journey and be a part of our talented team at Annalect India.,