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Annalect India logo
Programmatic - Lead Annalect India

5.0 - 9.0 years

0 Lacs

karnataka

On-site

You will be responsible for successfully managing the day-to-day performance of campaigns on TTD & DV360. As a Deal Management and troubleshooting expert, you will set up & investigate inventory sources like private, preferred & other deals in different DSP - TTD & DV360. Your role will involve deal monitoring and reporting in SSP along with Deal Hygiene and Health checks. Supply Path Optimization (SPO) regarding clearing price, volume, and technology (DSP/SSP integration) will also be within your purview. You should be able to ideate successful audience segmentation aimed at reaching a client goal and execute optimizations to exceed KPIs. Setting campaign "strategies" such as targeting, bid...

Posted 2 months ago

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