Product & Trend Research Analyst

As a Fashion Trend Analyst, your role involves acquiring knowledge of consumer shopping behaviors, lifestyle patterns, and fashion trends to identify future market styles. You will constantly seek new market opportunities, share insights with commercial departments, and anticipate customer needs by predicting emerging fashion patterns before they become mainstream. Your key responsibilities will include: - Continuously updating your understanding of the digital universe, including social media growth, social networks, and evolving consumption behaviors. - Tracking the latest fashion-related content across various platforms like social media, fashion runways, magazines, creative directors, top models, KOLs, and emerging brands. - Exploring relevant locations and attending major fashion events to stay updated on new trends embraced by different generations and social groups. - Conducting trend research, documenting findings, and providing trend summaries to relevant commercial teams. - Collaborating with product teams to discuss inspirations, color palettes, textiles, and other trend-driven elements influencing product development. - Partnering with the Retail director and Product Head to review the performance of trend-driven products across store sections. - Conducting consumer studies, analyzing data to identify trends, and predicting future consumption behaviors. No additional details about the company were provided in the job description.,