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Product Manager (Market Development) - Cardiovascular - Mumbai/Gurgaon

5 - 9 years

0 Lacs

maharashtra

Posted:17 hours ago| Platform: Shine logo

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Skills Required

ms excel ms powerpoint communication skills planning execution

Work Mode

On-site

Job Type

Full Time

Job Description

As a principal product specialist at Medtronic, your role will involve downstream marketing of cardiovascular devices across India. You will be responsible for conceptualizing marketing initiatives, collaborating with the regional sales team, and supporting market development efforts. This position offers you a unique opportunity to work in the diverse healthcare landscape in India and collaborate with global marketers. Your key responsibilities will include: - Developing comprehensive marketing plans covering competitive strategy, pricing strategy, sales forecasts, inventory management, and brand communication initiatives. - Collaborating with global leads to create local marketing strategies and strategic plans tailored to the region. - Conducting primary and secondary research to gather market intelligence on competitive pricing and product positioning. - Implementing marketing strategies for new product launches, including clinical messaging, physician engagement, pricing strategies, and sales initiatives. - Coordinating patient-centric initiatives such as digital advertising, mass media publications, and awareness campaigns to drive therapy adoption. - Establishing and executing strategic launch plans and setting long-term growth targets. - Building positive relationships with key opinion leaders and industry partners to promote therapy acceptance and safe utilization of Medtronic CRM products. - Engaging with internal stakeholders across legal, regulatory, clinical, PR, and R&D departments to ensure successful execution of marketing strategies. - Spending time in the field with sales personnel and customers to understand market dynamics, customer preferences, and represent customer interests in internal and external events. To be successful in this role, you must have: - A bachelor's degree (MBA preferred). - 6 to 9 years of relevant experience, or an advanced degree with a minimum of 5 years of relevant experience. Desired skills and qualifications include: - Proficiency in handling data, MS Excel, and MS PowerPoint. - Ability to deliver presentations to large audiences both online and offline. - Strong communication skills, both written and verbal. - Proven track record of delivering business results through meticulous planning and execution. - Customer-centric approach, team orientation, and strong prioritization skills. Medtronic offers a competitive salary and flexible benefits package to support employees at every stage of their career and life. Join Medtronic's global team in the pursuit of engineering real solutions for real people and making a meaningful impact on global healthcare.,

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