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Principal Marketing Artist

Principal Marketing Artist

Scopely

7 - 12 years

9 - 13 Lacs

bengaluru

Posted:3 days ago| Platform:

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Skills Required

matte painting 3d publishing maya agile photoshop gaming technical support game development

Work Mode

Work from Office

Job Type

Full Time

Job Description

We are looking for a Principal Marketing Artist to lead and support the execution of high-quality, cutting-edge marketing visuals for some of the world s most successful mobile games.

You will guide a team of Senior Marketing Artists, ensuring excellent visual quality across performance-driven assets (UA, ASO, and SM) while collaborating closely with global cross-functional teams.

Own and oversee the visual production process for creative marketing materials: static ads, app store assets, and key visuals.
Support and mentor a team of Senior Marketing Artists in Bangalore, providing visual direction, technical support, and professional development.
Ensure consistent alignment with brand guidelines, established pipelines, and high production quality.
Collaborate closely with the Art Director to define and uphold the visual quality bar, ensuring all creatives meet the highest artistic standards.
Collaborate in the development and maintenance of visual style guides and brand systems, ensuring consistency across assets and IPs.
Collaborate with global teams (Spain, US, and remote) to align on feedback, priorities and delivery schedules.
Ensure excellence in AI-generated art workflows: prompt crafting, paintovers, refinement, and final integration into compositions.
Provide 2D and 3D design support including clean-ups, matte painting, retouching, layout, and lighting using Blender or Maya.
Maintain strong accountability and reporting through collaboration with Operations and use of internal workflow tools.
Occasionally support brainstorm sessions and feedback alignment when needed.

What We re Looking For

7+ years of experience in creative production, preferably within the gaming, tech, or entertainment industry.
Strong portfolio showcasing execution-heavy marketing art, including AI-generated visuals, 3D integration, and high-quality compositions.
Proficiency in Photoshop and 3D tools (Blender required; Maya a plus).
Demonstrated leadership in art direction and team mentorship.
Strong grasp of design fundamentals: composition, color theory, visual hierarchy, and storytelling.
Experience working independently and driving projects forward with minimal oversight.
Fluent written and verbal communication in English.
Ability to collaborate across global teams in multiple time zones.

Bonus Points

Experience working in performance marketing environments.
Familiarity with AI generation tools (Midjourney, ChatGPT, Stable Diffusion, etc.).
Familiarity with agile tools, workflow management systems and performance reporting.

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Principal Marketing Artist