Role Overview: We seek an experienced and driven D2C Leader to spearhead our direct-to-consumer (D2C) channel. The ideal candidate will lead efforts to enhance customer experience and drive sales for our premium organic food brand. This will be an individual responsibility designation. Key Responsibilities: 1. Strategic Planning: Develop and execute D2C growth strategies aligned with business goals. Identify opportunities to scale online sales and enhance brand visibility. 2. Sales & Marketing: Drive revenue growth through data-driven campaigns, promotions, and partnerships. Work closely with marketing teams to implement targeted digital campaigns (SEO, PPC, email, and social media). 3. Customer Experience: Ensure a premium customer journey, from browsing to delivery. Monitor customer feedback and implement improvements. 4. Operations & Analytics: Manage inventory, logistics, and fulfilment to ensure timely delivery. Analyze sales data and generate actionable insights for scaling operations. 5. Team Leadership: Build and mentor a high-performing D2C team. Foster collaboration across departments (marketing, operations, and tech). Why Join Us? Be part of a fast-growing premium organic food brand. Opportunity to make a significant impact in the health and wellness industry. Work with a dynamic, mission-driven team. Job Location: Mumbai (Work from Office) Days of Work : 6 days working Salary Package: 42k - 45k in hand (Considering the Experience) Joining date: Feb'25 Show more Show less
As an experienced and driven D2C Leader, your role will involve spearheading the direct-to-consumer (D2C) channel for our premium organic food brand. You will be responsible for enhancing customer experience and driving sales through strategic planning, sales & marketing initiatives, customer experience enhancements, operations & analytics management, and team leadership. Key Responsibilities: - Develop and execute D2C growth strategies aligned with business goals - Identify opportunities to scale online sales and enhance brand visibility - Drive revenue growth through data-driven campaigns, promotions, and partnerships - Work closely with marketing teams to implement targeted digital campaigns (SEO, PPC, email, and social media) - Ensure a premium customer journey, from browsing to delivery - Monitor customer feedback and implement improvements - Manage inventory, logistics, and fulfillment to ensure timely delivery - Analyze sales data and generate actionable insights for scaling operations - Build and mentor a high-performing D2C team - Foster collaboration across departments (marketing, operations, and tech) In addition to the key responsibilities, you will have the opportunity to be part of a fast-growing premium organic food brand, make a significant impact in the health and wellness industry, and work with a dynamic, mission-driven team.,
Role Overview: As the Head of e-commerce at Praakritik, you will play a pivotal role in scaling the company's revenue in the e-commerce sector while strengthening the brand presence. Your responsibilities will include taking ownership of the revenue and profitability of the business, ensuring budget adherence and sustainable growth. You will leverage analytics to measure the effectiveness of revenue-driving activities, ensuring continuous optimization of sales strategies and marketing efforts. Additionally, you will work closely with the CEO and executive team to refine and implement business strategy, providing insight and data that influences key business decisions. Key Responsibilities: - Take ownership of the revenue and profitability of the e-commerce business, ensuring adherence to budgets and driving sustainable growth. - Utilize analytics to measure the effectiveness of revenue-driving activities and continuously optimize sales strategies and marketing efforts. - Collaborate with the CEO and executive team to refine and implement business strategy, providing valuable insight that impacts key business decisions. Qualifications Required: - Passion for Quality, understanding the needs of the customer, and accordingly building revenue, product, and market strategy. - Ability to think outside of the box and bring strategies to grow market share and profitability in the growing organic food industry. - Experience in middle to upper management roles in FMCG companies, with a minimum of 3-5 years of experience (Food & Organic Food preferred). Note: At Praakritik, the company is committed to their mission of "Go Organic, Grow Organic" and aspires to be India's largest organic food brand. If you are passionate about sustainability, organic living, and improving health through natural products, you are welcome to join the team and be a part of the journey towards providing authentic and healthy food choices.,
Company Description Praakritik, which means "of the nature," is dedicated to providing certified organic and chemical-free natural food products that promote healthy living. The brand is committed to supporting farmers through a direct farmer-to-consumer supply chain and ensuring fair trade practices. Praakritik's ecosystem ensures both the availability and affordability of organic goods for its customers. By collaborating with farmers and gaushalas, Praakritik strives to bring sustainable, organic, and natural produce to the market. All products embody the company’s ethos of wellness for both individuals and the environment. Role Description This is an internship opportunity for a Production Manager, operating in a hybrid model based in Mumbai, with some tasks eligible for remote work. The Production Manager will oversee daily operations to ensure efficient and timely production processes. Responsibilities include managing supply chain logistics, coordinating with farmers and vendors, maintaining quality standards, handling inventory, and ensuring compliance with organic certification standards. The intern will also support in optimizing workflows and enhancing productivity. Qualifications Project management, organizational, and multitasking skills Knowledge of supply chain management, inventory management, and logistics coordination Familiarity with quality assurance and compliance, especially related to organic certifications Strong interpersonal and communication abilities to collaborate with farmers, suppliers, and team members Problem-solving and decision-making skills to optimize operations and resolve challenges Proficiency with relevant tools or software for production and inventory management Passion for sustainable and organic products, and ability to work in a dynamic environment Educational background in operations, supply chain management, or a related field is preferred