3 Positioning Strategies Jobs

Aspora is a Financial Services platform dedicated to serving immigrants worldwide and is supported by prominent venture capitalists such as Sequoia Capital, Hummingbird Ventures, Y Combinator, Global Founders Capital, and Soma Capital. The primary objective of Aspora is to streamline global banking processes by providing a user-friendly experience akin to booking an Uber. The initial focus of Aspora is on the Indian diaspora, which constitutes the largest and most affluent immigrant community. With over 15 million Non-Resident Indians holding a staggering $1.5 trillion in wealth, including $500 billion invested in India, the importance of this demographic cannot be overstated. NRIs contribute significantly to the Indian economy by remitting $125 billion annually and accounting for a quarter of all real estate transactions in the country. Despite their economic significance, the banking services available to NRIs are outdated. Aspora aims to revolutionize this by introducing a modern platform tailored to meet the financial needs of NRIs, particularly in cross-border money transfers. Aspora operates with a team of 40 individuals who embody the spirit of teamwork, innovation, and agility comparable to that of a sports team. The company's core values center around innovation, dedication, and collaborative efforts to create a superior banking experience for immigrants worldwide. To learn more about Aspora's mission, values, and projects, visit our website. **About The Role:** **Location:** Bangalore || In Office **Type:** Full-Time Internship **Responsibilities:** - Design and implement comprehensive growth campaigns, encompassing referral programs, funnel optimization strategies, and lifecycle communication sequences - Utilize user behavior data to identify growth opportunities and enhance campaign performance - Conduct A/B tests on messaging, positioning, and campaign mechanisms to maximize effectiveness - Deploy marketing automation workflows for user onboarding, engagement, and re-activation - Ensure data accuracy and successful campaign delivery across diverse markets such as the UK, UAE, EU, and the US - Develop messaging and positioning strategies tailored to various NRI communities - Contribute to growth strategy formulation through market research and competitive analysis **Requirements:** - Strong problem-solving skills with a proactive approach - Proficiency in data analysis tools, including SQL, Excel/Google Sheets, and analytics platforms, to extract actionable insights from complex datasets - Hands-on experience with customer engagement platforms like Braze, MoEngage, Klaviyo, or similar tools - Ability to think critically about messaging, positioning, and user experience enhancement - Familiarity with marketing analytics tools such as Google Analytics, Mixpanel, Amplitude, etc. - Knowledge of growth hacking techniques and viral mechanisms - Previous internship or project experience in fintech or consumer products **Why Join Us:** - Contribute to reinventing banking for over 50 million diaspora users globally - Gain exposure to diverse markets like the UK, UAE, US, Canada, and more - Learn rapidly across product, design, growth, and performance operations - Experience a fast-paced, curiosity-driven culture that values efficient execution and innovation **Interview Process:** - Initial Screening with Recruiter (20 min) - Functional Round with Growth Team Member (45 min) - Final Assessment Round with Head of Growth (30 min),

As a Capital Market Specialist at Adfactors PR in Mumbai, you will be a key player in the investment banking sector, particularly in deal origination and capital markets. In this role, your expertise will be essential in driving communication strategies throughout the capital market lifecycle and beyond. We are looking for individuals with a deep understanding of capital markets and communications, including familiarity with financial storytelling, IPO processes, SEBI regulations, and market trends. Experience in investor relations, corporate communications, or public relations will be highly valued. Your responsibilities will involve conducting thorough research on capital markets, business, finance, and economics, creating advisory documents for clients, and developing execution roadmaps to ensure successful strategies. You will be expected to distil complex business stories into compelling narratives and take on diverse responsibilities in a proactive and multi-disciplinary approach. As you progress in the role, you may find yourself advising clients on various scenarios such as M&A, boardroom disputes, regulatory challenges, and crisis management. Preferred qualifications for this position include a background in Engineering or Chartered Accountancy, combined with a CFA or MBA in Finance. You should possess exceptional analytical skills, storytelling abilities, and a willingness to adapt to startup-like environments. Collaborating with industry experts, strategists, and innovators at Adfactors PR will provide you with the opportunity to work on high-impact projects across capital markets, from day-to-day reputation management to landmark transactions and crises. Joining India's largest PR agency will offer you competitive compensation that reflects your experience, skills, and potential. Adfactors PR, with over 35 years of experience, has established itself as a market leader in capital market communications and critical issues advisory. You will have the chance to work with a diverse portfolio of clients, including large conglomerates, corporates, financial institutions, investment banks, private equity companies, and consulting firms. Additionally, you will support leadership teams with media training, positioning strategies, and thought leadership content, further enhancing your expertise in the field. If you are a dynamic professional with a passion for capital markets and a knack for problem-solving and multi-disciplinary execution, Adfactors PR welcomes you to join our team and contribute to shaping the future of Indian capital markets.,

As a Marketing Transformation Practitioner, your main role is to create customer experiences that drive client growth by utilizing a deep understanding of the Marketing function and its interaction with other parts of the business. Your key responsibility will be to define Marketing transformation journeys using your functional expertise to align with the vision of your customers. One of the essential skills required for this role is proficiency in SAP Sales and Distribution (SD). It is also beneficial to have a Graduate degree. You should have a minimum of 5 years of experience in this field to effectively contribute to the transformation process. In this position, you will be expected to act as a subject matter expert, collaborate and manage teams, make team decisions, engage with multiple teams to provide solutions, develop innovative marketing strategies, and create compelling content for various platforms. Additionally, you will be analyzing market trends and competitor activities to inform decision-making. To excel in this role, you must possess a strong understanding of marketing principles, experience in digital marketing strategies, excellent communication and interpersonal skills, and knowledge of branding and positioning strategies. This role is based in our Mumbai office. Overall, as a Marketing Transformation Practitioner, you will play a crucial role in supporting the execution of activities that contribute to building a powerful and differentiated global brand across different levels - corporate, industry, capability, and geography. Your contribution will be vital in shaping the marketing landscape and driving business growth.,