Experience Level : 2+ Years About PlayShifu : We are seeking a highly skilled and experienced Digital Marketing Manager - Amazon with 5-8 years of expertise in managing pay-per-click advertising campaigns on the Amazon platform. As a Digital Manager, you will be responsible for developing and executing effective Amazon advertising strategies to drive sales, optimize advertising spend, and enhance our brand’s visibility on the Amazon marketplace. What you’ll do : Amazon PPC Strategy: Develop and implement comprehensive Amazon PPC strategies tailored to achieve specific sales and ROI objectives. Campaign Setup: Create, manage, and optimize Amazon Advertising campaigns, including Sponsored Products, Sponsored Brands, and Sponsored Display, to maximize visibility and conversions. Keyword Research: Conduct in-depth keyword research to identify high-performing keywords and search terms relevant to our products. Continuously refine keyword lists for optimal campaign performance. Bid Management: Monitor and adjust keyword bids to ensure campaigns are cost-effective while achieving performance goals. Ad Creative Optimization: Collaborate with creative teams to develop compelling ad creatives that drive clicks and conversions. Test and iterate on ad copy and imagery for improved performance. Budget Management: Set and manage advertising budgets to meet targets while controlling ad spend efficiently. Competitor Analysis: Keep a close eye on competitor activity and adjust strategies accordingly to maintain a competitive edge. Performance Analytics: Utilize Amazon Advertising and third-party analytics tools to track, analyze, and report on the performance of PPC campaigns. Provide actionable insights and recommendations for improvement. A/B Testing: Conduct A/B tests on various campaign elements, such as ad copy, landing pages, and targeting options, to identify what resonates best with the audience. Product Listing Optimization: Collaborate with product teams to ensure product listings are optimized for conversions and keyword relevancy. Inventory Management: Coordinate with the operations team to ensure that advertising campaigns align with inventory availability and sales goals. Adherence to Amazon Policies: Stay informed about Amazon’s advertising policies and guidelines, ensuring that all campaigns are compliant. What we are looking fo r: Bachelor’s degree in marketing, business, or a related field. 2+ years of hands-on experience managing Amazon PPC campaigns. Hand on experience is optimizing the Product Listing Pages on Amazon Proficiency in Amazon Advertising Console and associated tools. Strong analytical skills with the ability to interpret data and make data-driven decisions. Excellent understanding of keyword research and optimization techniques. Familiarity with Amazon marketplace dynamics and trends. A track record of successfully managing and optimizing PPC campaigns to achieve specific ROI goals. Excellent communication and collaboration skills to work cross-functionally within the organization. If you are a results-driven Amazon PPC expert with a passion for maximizing advertising ROI and growing sales on the Amazon platform, we invite you to join our team and contribute to our success. What We Offer: Competitive salary, because we know you’re worth it. Working with highly skilled, motivated, and passionate bunch. A global audience to work with. Casual dress code - because creativity doesn’t have to wear a tie. Central office location, endless snacks, epic events, happy hours, and more! Show more Show less
About PlayShifu: PlayShifu is one of the fastest-growing technology startups creating AR-powered educational toys. “I wish I had them in my childhood” – that’s the most common reaction to our award-winning products! We’re rapidly expanding across global markets and experimenting with bold marketing strategies to reach more playful minds. Are You Someone Who... ...speaks in colors, thinks in typefaces, and dreams in layouts? ...loves juggling multiple tasks in a fast-paced environment and thrives on variety? We’re looking for a Visual Designer to craft fun, fresh, and engaging visuals that bring the PlayShifu brand to life! What You’ll Be Doing: Design creatives for our website, social media, and print campaigns. Collaborate with Marketing & Sales teams to create impactful brand assets. Maintain and build on our visual language to speak to the young – in age and heart. Contribute to branding, storytelling, and visual consistency across platforms. What We’re Looking For: Strong skills in Adobe Illustrator, Photoshop & Figma A sharp eye for layout, typography, colour, and composition. Ability to follow and evolve brand guidelines with originality. Passionate about designing for kids, parents, and the playful in all of us. Bonus If You: Have 6+ months to 1 years prior experience in graphic/visual design. Are quick, detail-oriented, and excited by creative challenges. Are familiar with basic video editing and/or creating 3D renders. What we offer: Innovative Product Portfolio: Work on award-winning consumer products made in India for the world Talented & Motivated Team: Join a passionate crew of builders, learners, and dreamers Growth Opportunities: Learn from global markets, challenging projects, and hands-on mentorship Employee Discounts on our products Comprehensive health insurance for your and your dependents Central location, a fully stocked kitchen, endless snacks, team lunch, fun events, etc. To Apply: Send your resume and portfolio/dribble/behance link Show more Show less
About PlayShifu: PlayShifu is one of the fastest growing technology startups, creating educational toys that spark the imagination of children worldwide. Our award-winning products often evoke the thought, “I wish I had them in my childhood.” We rapidly expand our brand across multiple geographies and marketing channels to reach more customers. If you thrive on growth, creativity, and daily challenges, we invite you to join us! About the Team: The PlayShifu marketing team is the driving force behind our brand’s establishment and ongoing success. We are a blend of creative, high-energy, and collaborative individuals who are always bubbling with new ideas and constantly experimenting. Our team balances analytical and innovative thinking, and we are passionate about our work! Role & Responsibilities: Develop and execute integrated strategies to drive brand awareness, grow the PlayShifu community (across social media, WhatsApp, etc.), and secure high-impact partnerships with influencers, brands, and companies. Identify, negotiate, and manage end-to-end partnerships, including contract finalisation, campaign alignment, content delivery, and offline/online event execution. Collaborate with the brand team to design monthly campaigns (product launches, seasonal activations) and integrate community-driven content into marketing initiatives. Act as the primary community liaison, fostering engagement through contests, events, and activations while gathering insights to inform product/marketing strategies. Lead joint marketing efforts with partners, including co-branded campaigns and cross-promotional activities, to amplify reach and loyalty. Track and analyze the performance of partnerships and community initiatives, providing data-driven recommendations for optimisation. What We Are Looking For: 2+ years of experience in executing high-impact strategic partnerships and an engaged community. Deep understanding of social media, influencer trends, partnership models, and online community dynamics. Keen eye for aesthetics and detail. Creative thinker with strong problem-solving skills. Excellent written and verbal communication skills. Team player who thrives in a fast-paced startup environment. Openness to constructive criticism and feedback. Nimble & street smart to execute offline events. What We Offer: Compensation above market standards. Opportunity to promote innovative, globally recognized products designed and built in India. Work with a highly skilled, motivated, and passionate team. Engage with a global audience. Enjoy a fully stocked kitchen, team events, happy hours, and more. Comprehensive medical insurance for you and your dependent family members. Job Types: Full-time, Permanent Pay: ₹1,000,000.00 - ₹1,200,000.00 per year Benefits: Health insurance Paid sick time Paid time off Provident Fund Schedule: Day shift Application Question(s): Are you comfortable working in an on-site setting? Have you executed any campaigns for a brand, platform, or category? If yes, please share relevant links or examples (social posts, articles, case studies, etc.) Have you managed any communities (online or offline)? If yes, please share links or resources that reflect your role and contributions. What is your current CTC? What is your expected CTC? Work Location: In person
About PlayShifu: PlayShifu is one of the fastest growing technology startups that creates AR-powered educational toys. “I wish I had them in my childhood” is the most common thought when one comes across our award-winning products. We are building our brand in multiple geographies while aggressively working on multiple marketing channels to acquire more customers. If you think you have the growth and creative mindset to take up a new challenge every day, read on! About the team: The sales team plays a significant role at PlayShifu. We create wonderful product exhibitions to our present and potential customers. We are a passionate bunch who enjoy multi-tasking, negotiations, fast thinking and being in sync with the latest technology. What you will do: Demonstrate products in the retail stores and enable sales Approach customers and have interactions regarding products Setting up attractive product displays and promotional booths Maintain store hygiene Promote the brand What we are looking for: A confident presenter Good communication and negotiation skills Strong listening, presentation, and social skills Experience in retail is an added advantage Tech savvy Education: Diploma or Graduate Experience: Fresher to 1year Languages known: English, Hindi, and regional language What we offer: An opportunity to promote innovative global products that are made in India Job Type: Full-time Pay: ₹17,000.00 - ₹20,000.00 per month Benefits: Paid sick time Paid time off Provident Fund Schedule: Day shift Supplemental Pay: Commission pay Application Question(s): What is your expected salary? Describe about your smartphone specification? Experience: B2C sales: 1 year (Required) Retail sales: 1 year (Required) License/Certification: Passport (Required) Location: Mumbai, Maharashtra (Required) Work Location: In person
The role at PlayShifu involves being a part of a rapidly growing technology startup that specializes in creating innovative educational toys and games for children. The company focuses on combining physical and digital elements to enhance learning and enjoyment for kids globally. As PlayShifu expands its online presence and reaches out to more markets worldwide, they are looking for individuals with a growth-oriented and creative mindset to join their team. PlayShifu is currently looking for a motivated and creative Influencer Marketing Intern to join their dynamic marketing team. In this role, you will be instrumental in increasing the brand's visibility through strategic partnerships with influencers on various platforms. This internship offers valuable hands-on experience in influencer marketing, ranging from identifying potential collaborators to executing campaigns that resonate with the target audience. Key Responsibilities: - Research and identify influencers that are aligned with PlayShifu's brand values and target demographic. - Assist in establishing and nurturing relationships with influencers, bloggers, and content creators. - Coordinate influencer outreach activities, including crafting personalized pitches and managing communications. - Support the planning and implementation of influencer marketing campaigns, including product seeding, content creation, and performance tracking. - Monitor and analyze the performance of influencer campaigns, providing insights and recommendations for optimization. - Collaborate with the marketing team to generate creative concepts for influencer partnerships and campaigns. - Stay updated on industry trends, best practices in influencer marketing, and emerging social media platforms. - Assist in organizing and managing influencer content libraries and campaign assets. Ideal Candidate: - Proficient in written and verbal communication. - Strong understanding of various social media platforms. - Organized with the ability to handle multiple projects concurrently. - Creative and strategic thinker with a keen attention to detail. - Capable of working both independently and collaboratively in a fast-paced environment. - Strong communication skills and open to receiving constructive feedback. What We Offer: - Opportunity to explore new technologies and ideas. - A high-functioning, collaborative, and creative team to learn and exchange ideas with. - Chance to contribute to a meaningful mission and positively impact children's lives. - Central location, fully stocked kitchen, and more perks.,
Company Description PlayShifu is a leading AR toy company transforming the future by providing educational play experiences for kids today. With 16 products that deliver unique tactile play for ages 4-12, children develop foundational skills such as critical thinking, engineering, and geography. Founded by parents committed to making screen time meaningful, PlayShifu’s toy platforms, Shifu Orboot, Shifu Plugo, and Shifu Tacto, are loved globally and available in 15 countries, blending physical and digital experiences. Role Description This is a full-time, on-site role for a New Product Development Engineer located in Bengaluru. The New Product Development Engineer will be responsible for designing product architecture and developing new products, and overseeing product development from 2D design to production. Daily tasks include collaboration with cross-functional teams, prototyping, testing, and refining product designs to ensure they meet both safety and performance standards. Qualifications Mechanical Engineering and Product Design / Development skills Experience in New Product Development (NPD) and New Product Intrduction (NPI) Strong Communication skills for effective collaboration - English and Hindi. Excellent problem-solving and analytical skills Experience in the toy industry is a plus
About Us At PlayShifu, we’re on a mission to revolutionize learning through play. Our award-winning AR-powered educational toys like Orboot, Plugo, and Tacto blend physical and digital experiences to engage kids and make learning fun. With global reach and a rapidly growing product line, we’re building the future of smart toys and we’re looking for driven, hands-on individuals to join our journey. The Role: Program Manager / Cross-functional Delivery We’re seeking a high-ownership Program Manager to lead cross-functional execution across Design, Tech, Product, New Product Development (NPD), New Product Introduction (NPI), Quality, Marketing and Manufacturing teams. You’ll play a critical role in turning innovative ideas into world-class products on time, on scope, and on point. What You’ll Do • Own end-to-end planning and execution across complex product development tracks. • Align cross-functional teams and manage swim lanes with multiple parallel workstreams. • Build detailed project plans, define milestones, track KPIs, lead sprints. • Proactively remove blockers, mitigate risks, and keep momentum high. • Communicate clearly with all stakeholders from engineers to CXOs. • Ensure delivery excellence while adapting to change in a fast-paced environment. What You Bring • 7-10 years of project/program management experience in a startup or product-driven company • Strong planning, execution, and prioritization skills • Experience working with CFT across design, tech, product, development, marketing, quality and manufacturing • Hands-on with tools like ClickUp, Jira, Miro • Excellent communication, stakeholder alignment, and problem-solving skills • Calm under pressure, thrives in ambiguity, and has serious bias for action Extra Points If You Have: ✨ Experience in consumer product companies ✨ Exposure to NPD/NPI cycles, Design - Launch ✨ PMP/Scrum certifications or engineering background
About Us At PlayShifu, were on a mission to revolutionize learning through play. Our award-winning AR-powered educational toys like Orboot, Plugo, and Tacto blend physical and digital experiences to engage kids and make learning fun. With global reach and a rapidly growing product line, were building the future of smart toys and were looking for driven, hands-on individuals to join our journey. The Role: Program Manager / Cross-functional Delivery Were seeking a high-ownership Program Manager to lead cross-functional execution across Design, Tech, Product, New Product Development (NPD), New Product Introduction (NPI), Quality, Marketing and Manufacturing teams. Youll play a critical role in turning innovative ideas into world-class products on time, on scope, and on point. What Youll Do Own end-to-end planning and execution across complex product development tracks. Align cross-functional teams and manage swim lanes with multiple parallel workstreams. Build detailed project plans, define milestones, track KPIs, lead sprints. Proactively remove blockers, mitigate risks, and keep momentum high. Communicate clearly with all stakeholders from engineers to CXOs. Ensure delivery excellence while adapting to change in a fast-paced environment. What You Bring 7-10 years of project/program management experience in a startup or product-driven company Strong planning, execution, and prioritization skills Experience working with CFT across design, tech, product, development, marketing, quality and manufacturing Hands-on with tools like ClickUp, Jira, Miro Excellent communication, stakeholder alignment, and problem-solving skills Calm under pressure, thrives in ambiguity, and has serious bias for action Extra Points If You Have: ? Experience in consumer product companies ? Exposure to NPD/NPI cycles, Design - Launch ? PMP/Scrum certifications or engineering background Show more Show less
PlayShifu is a rapidly growing technology startup that specializes in creating AR-powered educational toys. Our award-winning products have garnered praise, with many expressing a desire to have had them during their own childhood. As we continue to expand across global markets, we are exploring innovative marketing strategies to engage with a broader audience. We are currently seeking a visual design intern to join our team for a period of 3-4 months. If you are someone who possesses a passion for colors, a knack for typography, and a talent for creative layouts, this opportunity might be the perfect fit for you. The ideal candidate thrives in a fast-paced environment, excels at managing multiple tasks, and is dedicated to producing fun, fresh, and engaging visuals that embody the essence of the PlayShifu brand. As a Visual Design Intern at PlayShifu, your responsibilities will include designing creatives for our website, social media platforms, and print campaigns. You will collaborate closely with our Marketing and Sales teams to develop impactful brand assets that resonate with our target audience. Additionally, you will play a key role in maintaining and enhancing our visual language to appeal to individuals of all ages and those young at heart. Your contributions will be instrumental in shaping our branding efforts, storytelling initiatives, and ensuring visual consistency across various platforms. In return, we offer an exciting opportunity to work with an innovative product portfolio that includes award-winning consumer products designed in India for a global audience. You will be part of a talented and motivated team, surrounded by individuals who are passionate about building, learning, and dreaming. This internship will provide you with ample opportunities for growth, allowing you to gain valuable insights from international markets, engage in challenging projects, and receive hands-on mentorship. Additionally, you can look forward to perks such as a paid internship, access to endless snacks, team lunches, fun events, and more. If you are ready to embark on a new challenge and possess a growth-oriented and creative mindset, we invite you to consider joining PlayShifu. The internship is set to begin between April 15 and May 15, 2025. Take this opportunity to contribute to our mission of creating innovative AR-powered educational toys and making a meaningful impact in the world of play.,
Experience Level : 2+ Years About PlayShifu : We are seeking a highly skilled and experienced Digital Marketing Analyst - Amazon with 3-4 years of expertise in managing pay-per-click advertising campaigns on the Amazon platform. As a Digital Analyst, you will be responsible for developing and executing effective Amazon advertising strategies to drive sales, optimize advertising spend, and enhance our brand’s visibility on the Amazon marketplace. What you’ll do : Amazon PPC Strategy: Develop and implement comprehensive Amazon PPC strategies tailored to achieve specific sales and ROI objectives. Campaign Setup: Create, manage, and optimize Amazon Advertising campaigns, including Sponsored Products, Sponsored Brands, and Sponsored Display, to maximize visibility and conversions. Keyword Research: Conduct in-depth keyword research to identify high-performing keywords and search terms relevant to our products. Continuously refine keyword lists for optimal campaign performance. Bid Management: Monitor and adjust keyword bids to ensure campaigns are cost-effective while achieving performance goals. Ad Creative Optimization: Collaborate with creative teams to develop compelling ad creatives that drive clicks and conversions. Test and iterate on ad copy and imagery for improved performance. Budget Management: Set and manage advertising budgets to meet targets while controlling ad spend efficiently. Competitor Analysis: Keep a close eye on competitor activity and adjust strategies accordingly to maintain a competitive edge. Performance Analytics: Utilize Amazon Advertising and third-party analytics tools to track, analyze, and report on the performance of PPC campaigns. Provide actionable insights and recommendations for improvement. A/B Testing: Conduct A/B tests on various campaign elements, such as ad copy, landing pages, and targeting options, to identify what resonates best with the audience. Product Listing Optimization: Collaborate with product teams to ensure product listings are optimized for conversions and keyword relevancy. Inventory Management: Coordinate with the operations team to ensure that advertising campaigns align with inventory availability and sales goals. Adherence to Amazon Policies: Stay informed about Amazon’s advertising policies and guidelines, ensuring that all campaigns are compliant. What we are looking fo r: Bachelor’s degree in marketing, business, or a related field. 2+ years of hands-on experience managing Amazon PPC campaigns. Hand on experience is optimizing the Product Listing Pages on Amazon Proficiency in Amazon Advertising Console and associated tools. Strong analytical skills with the ability to interpret data and make data-driven decisions. Excellent understanding of keyword research and optimization techniques. Familiarity with Amazon marketplace dynamics and trends. A track record of successfully managing and optimizing PPC campaigns to achieve specific ROI goals. Excellent communication and collaboration skills to work cross-functionally within the organization. If you are a results-driven Amazon PPC expert with a passion for maximizing advertising ROI and growing sales on the Amazon platform, we invite you to join our team and contribute to our success. What We Offer: Competitive salary, because we know you’re worth it. Working with highly skilled, motivated, and passionate bunch. A global audience to work with. Casual dress code - because creativity doesn’t have to wear a tie. Central office location, endless snacks, epic events, happy hours, and more! Company sponsored Health Insurance.
PlayShifu is a rapidly growing technology startup specializing in AR-powered educational toys. The company's innovative products have garnered praise and recognition, sparking nostalgia and excitement among users. As PlayShifu continues to expand its presence in global markets, it is seeking a visual design intern to join its dynamic team for a period of 3-4 months. As a visual design intern at PlayShifu, you will have the opportunity to unleash your creativity and bring the brand to life through engaging visuals. Your responsibilities will include designing creatives for various platforms such as the website, social media, and print campaigns. Collaborating closely with the Marketing & Sales teams, you will play a key role in creating impactful brand assets that resonate with the target audience. Additionally, you will contribute to maintaining and enhancing the visual language of PlayShifu, ensuring consistency and appeal across different platforms. At PlayShifu, you will have access to an innovative product portfolio, working on award-winning consumer products that are crafted in India for a global audience. You will be part of a talented and motivated team, surrounded by individuals who are passionate about their work and dedicated to continuous learning and growth. The internship will provide you with valuable opportunities to learn from diverse markets, engage in challenging projects, and receive hands-on mentorship. In addition to a stimulating work environment, you will enjoy perks such as a paid internship, endless snacks, team lunches, and fun events. If you are a creative individual who thrives in a fast-paced environment, possesses a growth mindset, and is eager to take on new challenges, PlayShifu offers an exciting opportunity for you to contribute to its success. The internship is scheduled to begin between April 15 and May 15, 2025. Join PlayShifu and be part of a team that is shaping the future of AR-powered educational toys while creating memorable experiences for users worldwide!,
About Us At PlayShifu, we’re on a mission to revolutionize learning through play. Our award-winning AR-powered educational toys like Orboot, Plugo, and Tacto blend physical and digital experiences to engage kids and make learning fun. With global reach and a rapidly growing product line, we’re building the future of smart toys and we’re looking for driven, hands-on individuals to join our journey. The Role: Program Manager / Cross-functional Delivery We’re seeking a high-ownership Program Manager to lead cross-functional execution across Design, Tech, Product, New Product Development (NPD), New Product Introduction (NPI), Quality, Marketing and Manufacturing teams. You’ll play a critical role in turning innovative ideas into world-class products on time, on scope, and on point. What You’ll Do • Own end-to-end planning and execution across complex product development tracks. • Align cross-functional teams and manage swim lanes with multiple parallel workstreams. • Build detailed project plans, define milestones, track KPIs, lead sprints. • Proactively remove blockers, mitigate risks, and keep momentum high. • Communicate clearly with all stakeholders from engineers to CXOs. • Ensure delivery excellence while adapting to change in a fast-paced environment. What You Bring • 7-10 years of project/program management experience in a startup or product-driven company • Strong planning, execution, and prioritization skills • Experience working with CFT across design, tech, product, development, marketing, quality and manufacturing • Hands-on with tools like ClickUp, Jira, Miro • Excellent communication, stakeholder alignment, and problem-solving skills • Calm under pressure, thrives in ambiguity, and has serious bias for action Extra Points If You Have: ✨ Experience in consumer product companies ✨ Exposure to NPD/NPI cycles, Design - Launch ✨ PMP/Scrum certifications or engineering background
About PlayShifu: PlayShifu is a rapidly growing technology startup that specializes in creating AR-powered educational toys. Our award-winning products often evoke nostalgia, making people wish they had them during their own childhood. As we expand our brand across various regions, we are actively engaging in diverse marketing strategies to reach more customers. If you possess a growth-oriented and creative mindset, and enjoy tackling new challenges every day, we invite you to learn more about joining our dynamic team. The sales team at PlayShifu holds a pivotal role within the organization. Our team is dedicated to delivering exceptional product demonstrations to both existing and potential customers. We are a group of passionate individuals who thrive on multitasking, engaging in negotiations, quick thinking, and staying abreast of the latest technological advancements. What you will do: - Conduct product demonstrations in retail stores to drive sales - Engage customers in conversations about our products - Create visually appealing product displays and promotional setups - Ensure cleanliness and organization within the store premises - Act as a brand ambassador to promote PlayShifu What we are looking for: - A confident and engaging presenter - Strong communication and negotiation skills - Proficiency in active listening, effective presentation, and interpersonal interactions - Previous experience in retail is advantageous - Tech-savvy individuals are preferred - Education: Diploma or Graduate - Experience: Freshers to 1 year - Languages known: English, Hindi, and regional language proficiency What we offer: - An exciting opportunity to represent innovative global products that are proudly made in India Location: - LULU Mall Job Type: Full-time Benefits: - Paid sick time - Paid time off - Provident Fund Schedule: - Day shift Application Question(s): - What Languages do you speak - What is your expected salary - Describe your smartphone specifications Experience: - B2C sales: 1 year (Required) License/Certification: - Passport (Required) Work Location: In person,
Experience Level : 2+ Years About PlayShifu : We are seeking a highly skilled and experienced Digital Marketing Analyst - Amazon with 3-4 years of expertise in managing pay-per-click advertising campaigns on the Amazon platform. As a Digital Analyst, you will be responsible for developing and executing effective Amazon advertising strategies to drive sales, optimize advertising spend, and enhance our brand’s visibility on the Amazon marketplace. What you’ll do : Amazon PPC Strategy: Develop and implement comprehensive Amazon PPC strategies tailored to achieve specific sales and ROI objectives. Campaign Setup: Create, manage, and optimize Amazon Advertising campaigns, including Sponsored Products, Sponsored Brands, and Sponsored Display, to maximize visibility and conversions. Keyword Research: Conduct in-depth keyword research to identify high-performing keywords and search terms relevant to our products. Continuously refine keyword lists for optimal campaign performance. Bid Management: Monitor and adjust keyword bids to ensure campaigns are cost-effective while achieving performance goals. Ad Creative Optimization: Collaborate with creative teams to develop compelling ad creatives that drive clicks and conversions. Test and iterate on ad copy and imagery for improved performance. Budget Management: Set and manage advertising budgets to meet targets while controlling ad spend efficiently. Competitor Analysis: Keep a close eye on competitor activity and adjust strategies accordingly to maintain a competitive edge. Performance Analytics: Utilize Amazon Advertising and third-party analytics tools to track, analyze, and report on the performance of PPC campaigns. Provide actionable insights and recommendations for improvement. A/B Testing: Conduct A/B tests on various campaign elements, such as ad copy, landing pages, and targeting options, to identify what resonates best with the audience. Product Listing Optimization: Collaborate with product teams to ensure product listings are optimized for conversions and keyword relevancy. Inventory Management: Coordinate with the operations team to ensure that advertising campaigns align with inventory availability and sales goals. Adherence to Amazon Policies: Stay informed about Amazon’s advertising policies and guidelines, ensuring that all campaigns are compliant. What we are looking fo r: Bachelor’s degree in marketing, business, or a related field. 2+ years of hands-on experience managing Amazon PPC campaigns. Hand on experience is optimizing the Product Listing Pages on Amazon Proficiency in Amazon Advertising Console and associated tools. Strong analytical skills with the ability to interpret data and make data-driven decisions. Excellent understanding of keyword research and optimization techniques. Familiarity with Amazon marketplace dynamics and trends. A track record of successfully managing and optimizing PPC campaigns to achieve specific ROI goals. Excellent communication and collaboration skills to work cross-functionally within the organization. If you are a results-driven Amazon PPC expert with a passion for maximizing advertising ROI and growing sales on the Amazon platform, we invite you to join our team and contribute to our success. What We Offer: Competitive salary, because we know you’re worth it. Working with highly skilled, motivated, and passionate bunch. A global audience to work with. Casual dress code - because creativity doesn’t have to wear a tie. Central office location, endless snacks, epic events, happy hours, and more! Company sponsored Health Insurance.
As a Sales Team Lead at PlayShifu, you will be responsible for driving retail sales performance in the Mumbai and Pune markets. You can expect to: - Manage and analyze sales data to derive actionable insights. - Provide training and upskilling support to store promoters. - Take ownership of achieving monthly and quarterly sales targets. - Lead, support, and monitor the performance of the sales team. - Travel between Mumbai and Pune as and when required. - Ensure accurate and timely reporting of sales performance and activities. To excel in this role, we are looking for individuals with the following qualifications: - Strong analytical mindset and excellent communication skills. - Proven experience in a sales role with a successful track record of exceeding targets. - Background in customer service and training teams on best practices. - Strong leadership qualities with the ability to motivate and coach teams. - Exceptional organizational and time management skills. - Strong sales acumen and a customer-centric approach. - Knowledge or interest in the educational technology or toys industry is a plus. Join PlayShifu and be part of a fast-growing AR toy company that is revolutionizing educational products for kids. Don't miss this opportunity to make a meaningful impact in the industry. Please note that the salary range for this position is 25K to 30K, and the location is Mumbai/Pune.,
About the role: Are you passionate about the power of play? Do you have a knack for crafting compelling content that resonates with children and adults? If so, we want you! PlayShifu is one of the fastest-growing technology startups that creates educational toys and games for kids. “I wish I had them in my childhood” is the most common thought when one comes across our award-winning products. We are building our brand online while expanding our reach from 40 to 50 markets worldwide. If you think you have the growth and creative mindset to take on a new challenge every day, read on! We are seeking a talented Video Editor to join our creative team. If you are passionate about video production and eager to grow your skills in a dynamic, fast paced environment, we would like to hear from you. Key Responsibilities: Edit raw footage into polished videos using Adobe Premiere Pro, After Effects, Final Cut Pro, DaVinci Resolve, or similar software. Collaborate with the marketing and creative teams to develop engaging video content that aligns with our brand and objectives. Strong design sense and familiarity with the complete Adobe Suite. Familiarity with key AI audio and video production tools and software (Heygen / Veo / Eleven Labs and similar tools) Assist in organising shoot schedules, locations, and props. Post Production including Colour correction, sound editing, and adding motion graphics and After Effects to enhance video quality. Ensure all video content meets quality standards and aligns with our brand guidelines. Stay updated with the latest video production techniques and tools to continually improve our content. An ideal candidate: 2-3 years of experience in video production, preferably in the education, children’s products, or toy/game industry. Excellent editing skills, with the ability to create engaging and informative content for diverse audiences. Creative and analytical thinker with a passion for storytelling and education. Must take hands on ownership. Ability to work effectively in a fast paced environment and manage multiple projects simultaneously. Strong communication and collaboration skills, with the ability to work cross-functionally and influence stakeholders at all levels. Experience with graphic design and multimedia content creation is a plus. What we offer: Opportunity to experiment with new technologies and ideas. A high functioning, collaborative, and creative team to learn from and bounce ideas. Opportunity to work on a meaningful mission and positively impact children’s lives. Competitive salary. Comprehensive medical insurance for you and your loved ones. Central location, snacks and a fully stocked kitchen. No hierarchy, startup environment!
Role Overview: As a Sales Executive at PlayShifu, you will play a crucial role in demonstrating our AR-powered educational toys to customers, maintaining attractive product displays, and promoting our brand in retail stores. You will be responsible for approaching customers, engaging in product interactions, and ensuring store hygiene to drive sales and brand awareness. Key Responsibilities: - Demonstrate products in retail stores to showcase their features and benefits - Approach customers proactively and engage in informative discussions about the products - Set up visually appealing product displays and promotional booths to attract customers - Maintain store hygiene to create a pleasant shopping environment - Promote the PlayShifu brand to increase brand visibility and customer engagement Qualifications Required: - Confident presenter with strong communication and negotiation skills - Excellent listening, presentation, and social skills to interact effectively with customers - Experience in retail is preferred but not required - Tech-savvy individual comfortable with using technology for product demonstrations - Education: Diploma or Graduate - Experience: Fresher to 1 year - Languages known: English, Hindi, and regional language proficiency About PlayShifu: PlayShifu is a rapidly growing technology startup specializing in AR-powered educational toys. Our award-winning products are gaining recognition globally, and we are expanding our brand presence across different geographies. If you are someone with a growth mindset and a creative approach to challenges, PlayShifu offers you an exciting opportunity to be part of our innovative journey. Note: Additional details about the company were not provided in the job description. We look forward to welcoming an enthusiastic individual to our team at PlayShifu who is passionate about creating engaging product experiences for customers and contributing to the success of our brand. (Note: Application Question(s), Benefits, Schedule, Experience, License/Certification, and Work Location details have been omitted as they were not directly related to the job role),
About PlayShifu: PlayShifu is one of the fastest growing technology startups that creates AR-powered educational toys. “I wish I had them in my childhood” is the most common thought when one comes across our award- winning products. We have expanded our distribution worldwide to more than 35 countries and still counting. We are looking for an experienced Sales leader to help penetrate deeper in select markets outside India. If you are passionate about the consumer goods industry and have the growth mindset to take up a new challenge every day read on! What you’ll do: Maintain and develop business relationships - make in-person/video calls sales pitches, onboard partners, conduct frequent webinars, and keep a constant tab on partners experience. Effectively communicate the value proposition through proposals and presentations Identify and develop channels for Brand and Sales growth Identify and pursue business opportunities within existing channels (Retail, Education and Online) Own and hit/exceed annual sales targets within assigned geographies and channels Work alongside marketing and design teams to devise and execute marketing plans (ATL & BTL) for brand push and sales growth Set parameters for research and in-depth market study for business expansion, market insights, business opportunities, industry trends, competitors, customer demographics, new technologies, and more Create financial models, communicate with current and prospective clients, generate pitch decks, and identify new business opportunities Understand category-specific landscapes and trends and collaborate with internal and external stakeholders for product launch in new geographies and channels What we are looking for: Prior experience in senior roles in the FMGC, Consumer Electronics or Toy Retail industry Previous exposure to both online and offline sales channels Excellent interpersonal and communication skills Data-driven and meticulous while sorting through thousands of pieces of information Demonstrated leadership qualities Effective negotiation skills with the ability to communicate, present and influence all levels of the organisation Strong financial acumen and a solid understanding of business economics Proven ability to drive the sales process from plan to close Proven ability to position products against competitors and to articulate the distinct aspects of products and services What will you get: Working closely with the leadership team and a highly skilled, motivated, and passionate bunch International Travel opportunities for Business expansion Accelerated path to career growth Exposure to and opportunity to lead International business A fully stocked kitchen, team events, happy hours, and more
PlayShifu is a fast-growing technology startup creating AR-powered educational toys that have garnered awards worldwide. As an experienced Sales leader, your role is crucial in expanding the company's presence in select international markets. Your primary responsibilities will include: - Maintaining and developing business relationships through in-person/video sales pitches, partner onboarding, webinars, and continuous partner experience monitoring - Effectively communicating the value proposition through proposals and presentations - Identifying and developing channels for brand and sales growth - Pursuing business opportunities within existing channels like Retail, Education, and Online - Achieving or surpassing annual sales targets within assigned geographies and channels - Collaborating with marketing and design teams to devise and execute marketing plans for brand push and sales growth - Conducting research and market studies for business expansion, market insights, industry trends, and identifying new business opportunities - Creating financial models, generating pitch decks, and engaging with clients to drive new business opportunities - Understanding category-specific landscapes and trends to facilitate product launches in new geographies and channels We are seeking a candidate with the following qualifications: - Senior experience in FMCG, Consumer Electronics, or Toy Retail sectors - Exposure to both online and offline sales channels - Strong interpersonal and communication skills - Data-driven mindset with meticulous attention to detail - Demonstrated leadership qualities - Proficient negotiation skills and ability to influence stakeholders at all levels - Sound financial acumen and understanding of business economics - Track record of driving sales processes from planning to closure - Ability to position products against competitors and articulate unique product aspects In return, you can expect: - Collaboration with a skilled and passionate leadership team - Opportunities for international travel to support business expansion - Accelerated career growth prospects - Exposure to and potential leadership of international business initiatives - Enjoyment of workplace perks like fully stocked kitchen, team events, happy hours, and more,