Performance Marketing Manager Internship

As an Intern at Straction Consulting, your day-to-day responsibilities will involve: Assisting in setting up and managing campaigns on Google Ads, Meta Ads (Facebook/Instagram), and eCommerce Marketplace platforms. Monitoring campaign performance and reporting key metrics such as CPC, CTR, Conversions, RoAS, and more. Conducting keyword and audience research for campaign planning and targeting. Supporting in preparing performance reports using Excel / Google Sheets / Looker Studio. Helping in creating Ad copies and setting up campaign assets. Coordinating with the Client team / Agency team for campaign execution and tracking setup. Being part of the regular Client interactions for discussing growth, progress, and the roadmap on the campaigns rollout. Additionally, having certifications in Google Ads, Meta Ads, or Digital Marketing from recognized institutes would be a bonus. About Company: Straction Consulting, founded in 2017, stands for Strategy in Action and is dedicated to being "the specialist" in Digital Marketing and Performance Marketing services. We assist SMEs, large corporations, and Startup organizations in navigating through website traffic growth-related challenges. Our focus is on attaining higher Return on Investment (RoI), improved RoAS for product platforms, increasing profits, scaling up traffic levels with continued or higher levels of engagement and conversion. At Straction Consulting, we excel in delivering to the business requirements that our clients are striving for at the specific stage of their business scale-up trajectory.,