Organic Marketing & Brand Lead

Job Description As an Organic Marketing & Brand Lead at SSEI in New Delhi, your primary responsibility will be to develop and implement organic marketing strategies to boost the brand's online presence and expand its reach. This will involve managing various social media channels, creating and curating engaging content, optimizing SEO practices, analyzing website traffic patterns, and actively interacting with the online community. Additionally, you will collaborate with other departments to ensure brand coherence and stay abreast of the latest marketing trends. Key Responsibilities: - Manage social media channels to enhance brand visibility - Create and curate compelling content to engage the target audience - Optimize SEO practices to improve online search rankings - Analyze website traffic data to identify opportunities for growth - Engage with the online community to foster brand loyalty - Coordinate with other departments to maintain brand consistency - Stay updated with the latest marketing trends and implement effective strategies Qualifications Required: - At least 3-5 years of experience in organic marketing, content creation, or brand management - Prior experience in edtech, finance, or premium learning brands is preferred but not mandatory - Strong blend of creativity and data-driven decision-making skills - Ability to think strategically, communicate effectively through writing, and execute tasks flawlessly - Willingness to be based in Kolkata or open to relocating to the area (Note: There are no additional details about the company mentioned in the job description),