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10 Omnichannel Strategy Jobs

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10.0 - 14.0 years

0 Lacs

maharashtra

On-site

The National Sales Head is responsible for the leadership, performance, and strategic direction of Purplle's entire sales function. You will be owning the P&L for the sales division and spearheading the customer experience and omnichannel strategy execution. The ideal candidate will excel in balancing strategic planning with hands-on execution, using data to unlock insights and drive relentless growth & seamless execution. Develop and implement a comprehensive national sales strategy that aligns with the company's long-term growth objectives. Take full ownership of the sales P&L, setting and achieving ambitious revenue targets, managing budgets, and ensuring sustainable profitability. Analyze market trends, consumer behavior, and competitor activity to identify and capitalize on new growth opportunities and mitigate risks. Lead the annual, quarterly, and monthly sales forecasting, planning, and budgeting process with a high degree of accuracy. Champion and execute a seamless omnichannel strategy, ensuring a consistent and superior customer experience across physical stores. Utilize data analytics to map and understand the complete customer journey, implementing strategies to increase customer lifetime value (CLV) and satisfaction. Develop and standardize frameworks for local store marketing and community engagement events to drive footfalls and store traffic. Collaborate with the e-commerce and marketing teams to drive omnichannel business, improve conversion rates, and leverage digital technologies for deeper customer engagement. Lead, mentor, and inspire a national team of Zonal Heads, Regional Managers, and Cluster Managers. Foster a culture of high performance, accountability, and continuous improvement through effective coaching and performance management. Oversee the recruitment, hiring, and onboarding of top-tier sales talent. Collaborate with the Business Development team by providing data-driven insights to inform market analysis and the network expansion strategy. Oversee the national New Store Opening (NSO) process, ensuring a standardized and successful rollout for all new locations. Collaborate closely with Supply Chain, Marketing, and Operations teams to ensure optimal inventory management, product availability, and successful new product launches. Streamline sales processes and leverage CRM and other business intelligence tools to enhance efficiency and reporting. Required Experience: - 10-14 years of progressive experience in sales and business development within the Indian retail or FMCG sector. - A minimum of 5 years in a senior leadership role with a proven track record of managing large, geographically diverse sales teams. - Demonstrable experience in managing a significant P&L and consistently exceeding revenue and profitability targets. - MBA in Sales & Marketing or a related field from a premier institution is highly preferred. Founded in 2011, Purplle is one of India's premier omnichannel beauty destinations, redefining the way millions shop for beauty. With a strong platform blending online and offline experiences, Purplle offers a wide range of beauty products and has successfully scaled its own D2C powerhouses. Purplle's technology-driven approach ensures a unique, customer-first shopping experience. In 2022, Purplle achieved unicorn status, backed by esteemed investors, and with a strong team and vision, it is set to lead in India's beauty landscape.,

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5.0 - 9.0 years

0 Lacs

karnataka

On-site

We are a technology-led healthcare solutions provider driven by our purpose to enable healthcare organizations to be future-ready. Our goal is to offer accelerated, global growth opportunities for talent that is bold, industrious, and nimble. At Indegene, you will gain a unique career experience that celebrates entrepreneurship and is guided by passion, innovation, collaboration, and empathy. If you are looking to explore exciting opportunities at the convergence of healthcare and technology, visit www.careers.indegene.com. Are you ready to jump-start your career We understand the importance of the first few years of your professional journey, which lay the foundation for your entire career. At Indegene, we promise you a differentiated career experience where you will work at the exciting intersection of healthcare and technology and be mentored by industry experts. We offer a global fast-track career path that aligns with Indegene's high-speed growth. We are purpose-driven, enabling healthcare organizations to be future-ready, with customer obsession as our driving force. Our approach is bold in actions, nimble in decision-making, and industrious in our work ethic. If this excites you, then apply for the role of Senior Data Analyst at Indegene. Overview: We are seeking a dynamic and experienced Senior Data Analyst to join our team. As a Senior Data Analyst, you will play a pivotal role in creating and designing machine learning (ML) and analytics solutions in the pharmaceutical analytics domain. Key Responsibilities: - Collaborate with managers and onshore counterparts to assess client requirements and objectives, including implementing Omnichannel strategy - Analyze large and complex datasets related to sales, call plans, market share, patient outcomes, field segmentation, and more - Conduct ad hoc analyses to address specific business questions from cross-functional teams - Ensure data quality, accuracy, and consistency through regular quality checks, test cases, and validations - Utilize statistical and machine learning techniques to build predictive models (e.g., patient journey analysis, sales forecasting, MMx modeling) - Guide junior analysts and provide technical mentorship, especially in MLOps using DSS, ETL using Snowflake, and Pyspark coding Desired Profile - Qualifications: - Bachelor's or Master's degree in Computer Science, Data Science, or Pharmaceutical Sciences - 5 years of experience in leading analytical projects in the pharma domain - 3 years of experience in advanced analytics, including AI, machine learning, predictive modeling, advanced analytics, and statistical modeling - Experience in pharma commercial analytics is a plus - Proven track record of successfully implementing Omnichannel strategy or similar technologies in the pharmaceutical or related industry - Strong understanding of the pharma ecosystem, key data sources, industry trends, and compliance requirements - Excellent understanding of machine learning techniques and algorithms - Proficiency in data science techniques and tools including Python, SQL, PySpark, Dataiku, AWS cloud services, Git, Tableau, PowerBI, etc. - Experience in MLOps is an advantage - Strong analytical and problem-solving abilities with attention to detail - Willingness to work in a highly demanding and result-oriented team environment - Excellent communication skills to convey complex ideas clearly This is an equal opportunity position based in Bangalore, KA, IN.,

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9.0 - 13.0 years

0 Lacs

karnataka

On-site

We are a technology-led healthcare solutions provider driven by our purpose to enable healthcare organizations to be future-ready. We offer accelerated, global growth opportunities for individuals who are bold, industrious, and nimble. With Indegene, you will experience a unique career journey that celebrates entrepreneurship and is guided by passion, innovation, collaboration, and empathy. Looking to kick-start your career We understand the significance of the initial years of your professional journey, which lay the foundation for your future growth. At Indegene, we offer a differentiated career experience where you will work at the exciting intersection of healthcare and technology and be mentored by some of the brightest minds in the industry. We provide a global fast-track career path that aligns with Indegene's high-speed growth. At Indegene, we are purpose-driven, ensuring that healthcare organizations are future-ready, with customer obsession as our driving force. We are bold in our actions, nimble in decision-making, and industrious in our approach to work. Role: Senior Manager Data Science Overview: We are in search of a dynamic and experienced Senior Manager to join our team, playing a pivotal role in understanding client requirements, assessing existing ecosystems, and leading the implementation for our pharma clients. Key Responsibilities: - Collaborate closely with clients to understand their requirements and objectives, including implementing Omnichannel strategy. - Lead the assessment of existing ecosystems, including client portfolio plans, technical architecture, and data models. - Work with cross-functional teams to design and implement optimal solutions, ensuring seamless integration with existing processes. - Utilize pharma industry exposure to provide strategic insights and recommendations for client objectives. - Demonstrate proficiency in working with diverse pharma datasets and assess their suitability for integration into the proposed solution. - Apply data science skills, especially in MLOps, to ensure robust and scalable model deployment. - Build strong client relationships, act as a trusted advisor, and ensure client satisfaction throughout the implementation process. - Provide training and support to internal teams for successful project implementations. - Manage multiple projects simultaneously, ensuring progress across all projects with proper prioritization and workload distribution. - Develop and share innovative analytical techniques, processes, and tools that can be leveraged across projects and engagements. - Support business development activities by building new capabilities and participating in client meetings as a subject matter expert. - Contribute to thought leadership by writing whitepapers and articles at the BU and organization level. - Stay updated on industry trends and implement best practices to enhance in-house capabilities. Desired Profile: Qualifications: - Bachelor's or Master's degree in Computer Science, Data Science, or Pharmaceutical Sciences. - 9 years of experience leading analytical projects in the pharma domain. - 7 years of experience in advanced analytics, including AI, machine learning, predictive modeling, and statistics modeling. - Experience in pharma commercial analytics is advantageous. - Proven track record of successfully implementing omnichannel strategy or similar technologies in the pharmaceutical industry. - Strong understanding of the pharma ecosystem, key data sources, industry trends, and compliance requirements. - Proficiency in machine learning techniques and algorithms, such as XGBoost, Random Forest, Linear Regression, Logistic Regression, etc. - Experience in areas like risk-score modeling, customer segmentation, impact assessment, attribution analytics, etc., is preferred. - Proficiency in data science tools including Python, SQL, PySpark, Dataiku, AWS cloud services, Git, Tableau, PowerBI, etc. - Experience in MLOps is advantageous. - Strong client management and communication skills with the ability to build and nurture relationships. - Excellent analytical, problem-solving, and project management skills. - Willingness to work in a demanding and result-oriented team environment. - Excellent communication skills with the ability to convey complex ideas clearly. EQUAL OPPORTUNITY Locations: Bangalore, KA, IN If this opportunity excites you, apply below to explore a fulfilling career at the convergence of healthcare and technology with Indegene.,

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5.0 - 9.0 years

0 Lacs

pune, maharashtra

On-site

At EY, you will have the opportunity to shape a career that aligns with your unique strengths and aspirations. With our global presence, inclusive environment, and cutting-edge technology, we empower you to reach your full potential. Your distinctive voice and perspective are invaluable in our journey to further enhance EY's impact. Join us in creating a rewarding experience for yourself while contributing to a more progressive working world for all. We are looking for a skilled commercial analytics specialist to join our life sciences team and bolster our commercial capabilities. This role involves overseeing commercial strategy across various markets, including the US, EU, and other global regions. Your expertise in the US healthcare landscape, pharmaceutical data sources, and ability to provide actionable insights for commercial strategy development are crucial for success in this role. Responsibilities: - Lead the implementation of omnichannel strategies, integrating new capabilities to support data-driven marketing initiatives. - Demonstrate proficiency in omnichannel marketing through the effective execution and measurement of marketing campaigns for pharmaceutical products. - Develop comprehensive marketing plans that utilize multiple channels to deliver a seamless customer experience, with a focus on measurable results and optimization. - Design, execute, and improve marketing campaigns across digital platforms. - Analyze data and insights to evaluate customer behavior, campaign performance, and areas for optimization to drive ROI. - Collaborate with cross-functional teams to align omnichannel initiatives, ensuring clear communication and understanding of stakeholder needs. Desired Skills and Experience: - In-depth knowledge of the pharmaceutical industry, including regulations, compliance, and ethical considerations related to pharma marketing. - Ability to adapt to changing environments and devise innovative solutions to enhance omnichannel executions and customer experience. - Strategic thinker with strong analytical capabilities, driving growth through data-driven decisions and innovative marketing strategies. - Proficiency in developing engaging scaling strategies and trainings to promote adoption of omnichannel standards. - Detail-oriented approach in planning, executing, and monitoring activities. - Effective verbal and written communication skills for seamless collaboration with diverse teams. Qualifications: - Bachelor's/Master's degree in a relevant field. - MBA (in Pharma/healthcare/general) preferred but not mandatory. Join EY in our mission to build a better working world, where we create sustainable value for our clients, society, and the global economy. Our diverse teams leverage data and technology to deliver trust, assurance, and transformative solutions in over 150 countries. Through our services spanning assurance, consulting, law, strategy, tax, and transactions, we strive to address complex global challenges with innovative perspectives and solutions.,

Posted 2 weeks ago

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8.0 - 10.0 years

18 - 25 Lacs

Bengaluru

Hybrid

Key Skills: Digital Transformation, Enterprise Systems (SAP, Salesforce, Foresight), Salesforce Marketing Cloud, Drupal CMS, Sprinklr, ON24, CRM & Marketing Automation, Omnichannel Strategy, Agile Execution, Cross-functional Leadership, Performance Metrics, KPI Management, Data Analysis, Tableau, SEO/SEM, Paid Media Optimization, Lead Generation, Strategic Planning, Technical Fluency, Customer Experience, Business Intelligence, Change Management Roles & Responsibilities: Lead the deployment of critical digital and business transformation initiatives aligned with the country's annual business plan. Collaborate with brand managers and strategically influence global/international teams to align deployment plans with market requirements. Work cross-functionally across marketing, sales, and IT to ensure enterprise platforms such as SAP, Salesforce, and Foresight are adapted to local needs and implemented successfully. Define the business opportunity for each initiative and ensure strategic alignment across the organization. Develop and execute resource plans to deliver best-in-class execution, maximize ROI, and enhance customer satisfaction. Localize training content and ensure all stakeholders are proficient in the tools and processes being deployed. Track performance against commercial KPIs and lead market teams in implementing improvement actions. Leverage existing technologies and platforms (Salesforce Sales and Marketing Cloud, Drupal, Sprinklr, ON24) to deliver seamless, omnichannel customer experiences. Enhance physical customer activations through digital channels to broaden reach and generate qualified leads. Partner with the sales team to ensure timely follow-up and maximize revenue impact from marketing campaigns. Infuse a data-driven culture and fully utilize analytics to drive strategic decisions and follow-up actions. Serve as the market's main point of contact for the International Business Transformation team and apply best practices locally. Establish key performance indicators (KPIs) to evaluate the effectiveness of programs and campaigns. Conduct detailed analysis to uncover trends and patterns that inform strategic marketing decisions. Use tools such as Tableau to develop dashboards and present insights to stakeholders. Measure the performance of online and offline campaigns and report on key metrics including lead quality, website traffic, social media engagement, and conversion rates. Monitor paid media spend and track ad performance to optimize future investments. Experience Requirements: 8-10 years of experience in digital marketing within large organizations, preferably in healthcare or technology-driven industries. Proven leadership experience in managing cross-functional and cross-regional initiatives. Strong background in launching and scaling enterprise-level digital products. Experience in implementing CRM, MarTech, and marketing automation platforms. Familiarity with agile methodologies and leading agile teams. Demonstrated ability in data-driven decision making and marketing performance optimization. Proficient in using Salesforce, Tableau, and other digital analytics tools. Education: Any Graduation.

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6.0 - 10.0 years

0 Lacs

karnataka

On-site

You will be joining TVS Motor Company, a distinguished two and three-wheeler manufacturer globally, with a focus on sustainability and a 100-year legacy of Trust, Value, and Passion. As the Digital Operations Manager for eCommerce in Bengaluru, your primary responsibility will be to lead the strategic and operational execution of digital initiatives across online and offline retail channels. This includes launching and scaling digital commerce, as well as digitizing dealership operations. Your role will involve spearheading omnichannel and eCommerce execution by developing and executing the omnichannel roadmap, owning channel-wise planning, monitoring channel performance, and implementing interventions to enhance growth and customer experience. You will also be responsible for designing eCommerce ops workflows, establishing SOPs, SLAs, KPIs, and governance models, and driving onboarding and training for dealers, sales teams, and partners. Furthermore, you will lead the retail operations digitization efforts by defining business-side ownership for digital platforms, ensuring tools are aligned with operational realities, and driving behavioral adoption. Your role will also involve defining and evolving user journeys and platform features, working closely with IT and vendors, leading change management initiatives, and aligning the digital operations roadmap with broader business and transformation objectives. To excel in this role, you should have at least 7 years of experience in digital operations and eCommerce roles, a proven track record in launching and scaling D2C or marketplace commerce platforms, an understanding of digital adoption frameworks, change management, and stakeholder engagement. Additionally, you should possess strong program management skills, familiarity with tools like OMS, CRM, LMS, DMS, analytics platforms, and excellent written and verbal communication abilities to facilitate alignment across technical and business teams.,

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5.0 - 9.0 years

0 Lacs

maharashtra

On-site

You will play a vital role in contributing to the long-term growth of Abbott Nutrition products in your territory. Your primary focus will be on increasing awareness among Health Care Professionals regarding the crucial role of nutrition in enhancing quality of life, as well as highlighting the superiority of Abbott products compared to competitors. Your efforts will involve acquiring new business opportunities and expanding existing ones through an omnichannel approach that emphasizes customer engagement. By effectively engaging with Health Care Professionals, you will aim to instill confidence and loyalty towards Abbott brand products. Your responsibilities will include enabling the ethical field force to achieve regional and team Key Performance Indicators (KPIs). To achieve this, you will need to analyze market trends, category insights, and channel opportunities within your designated territory. Utilizing real-time omnichannel business intelligence, you will identify growth opportunities at the customer/account level. By leveraging business analytics and customer insights, you will continuously assess growth potential across the region and develop an omnichannel engagement strategy to position Abbott as the preferred brand. Moreover, you will be tasked with developing and executing account plans that align with the integrated customer engagement strategy. This will involve deploying marketing programs aimed at target customers and accounts through Medical Representatives. Your role will also entail providing ongoing coaching and feedback to Medical reps to enhance their customer engagement skills and proficiency. Furthermore, you will be responsible for advancing the digital knowledge and application capabilities of Medical reps through mentoring and coaching. Building and nurturing relationships with customers and accounts across various channels, including digital, remote/virtual, and face-to-face interactions, will be essential in promoting awareness and fostering loyalty towards Abbott brand products. Collaboration with cross-functional teams such as Marketing, Analytics, and Sales Force Effectiveness (SFE) will be crucial. By working together, you will gather and interpret customer and market behavior data to translate omnichannel engagement insights into actionable strategies. Additionally, your role will involve developing and expanding a network of Key Opinion Leaders (KOLs) within your territory to influence perceptions at all levels of an account, beyond just Health Care Professionals.,

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1.0 - 5.0 years

0 - 0 Lacs

jaipur, rajasthan

On-site

As part of the Customer Experience Team, you will play a vital role in assisting the delivery of the customer retention strategy at VGL India, located in Jaipur. Your main responsibility will be to explore innovative approaches to engage with target audiences, retain existing customers, and reacquire former customers across TV, digital, and web platforms. Embracing a customer-centric approach is essential to advance the TJC Omni-channel journey. You will be an integral part of a dynamic and rapidly evolving department within the business, contributing to a customer transformation that holds significant potential for impacting the entire organization positively. In exchange, you will have the opportunity to enhance your skills in digital and traditional direct customer marketing, as well as sharpen your core management and leadership abilities. Your key role and responsibilities will include: - Collaborating within the Customer Experience function to oversee an Omni-channel customer experience and retention strategy - Working closely with the TV, marketing, and digital teams to implement the customer strategy effectively - Leading the development of the CRM strategy, including initiatives like the TJC loyalty program - Analyzing customer behaviors and recommending strategies to enhance customer retention, recency, frequency, and value - Crafting and managing campaigns utilizing tools like Sales Force Marketing Cloud, Klaviyo, and MS Excel - Conducting analysis and generating reports on customer activity, along with proposing enhancements - Managing budgets and ensuring a positive ROI Key skills required for this role: - Strong analytical capabilities, with the ability to process complex information and utilize statistical models like regression analysis in marketing - Proactive and enthusiastic self-starter with a readiness to tackle challenges in a fast-paced TV business environment - Demonstrating accountability, taking the initiative in actions, projects, and team management Qualifications and Experience: - Proficiency in MS Excel is a must - Familiarity with SQL and/or R - Effective written and verbal communication skills This position is based in Sitapura, Jaipur (Rajasthan), and offers an annual compensation ranging from 3,00,000 to 4,00,000 INR. The role falls under the Junior Level category and requires 1-2 years of experience, ideally with a Graduate or Post Graduate qualification. The work mode is Onsite, and it is a Full-time job. Please note that this job description may not cover all aspects of the role, and additional duties may be assigned as per the organization's requirements.,

Posted 2 months ago

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5.0 - 9.0 years

0 Lacs

kochi, kerala

On-site

Job Description Job Summary Contribute to the long-term growth of Abbott Nutrition products in territory by increasing awareness among Health Care Professionals on the important role of nutrition in improving quality of life, and the superiority of Abbott products to competitor brands. Gain new business and grow existing business through a omnichannel, customer engagement strategy that builds HCP confidence in and loyalty to Abbott brand products. Develop and sustain the knowledge, customer engagement skills, and business acumen of Medical reps to build a high performing ethical sales team. Develop KOL relationships to promote the Abbott brand and influence the perception of Abbott products as the brand of choice, by HCPs in all specialties and at all levels. Core Job Responsibilities Enable ethical field force to meet regional and team KPIs Analyze market ,category and channel opportunities within territory/area using real-time omnichannel business intelligence to identify opportunities for market share growth at the customer/account level Leverage business analytics and customer insights to conduct on-going analysis of growth potential throughout the region and create an omnichannel engagement strategy to establish Abbott as the brand of choice throughout the region Develop and support the execution of account plans using an integrated customer omnichannel engagement strategy Deploy marketing programs to target customers and accounts via the Medical Reps, including education, execution, and tracking of program impact/success Observe and provide progressive, real-time coaching and feedback to Medical reps on every aspect of the customer engagement process Accelerate the development of digital knowledge and application in Medical reps through mentoring, coaching and role-modeling Build and maintain relationships with customers and accounts across digital, remote/virtual and face to face channels to increase awareness and loyalty to Abbott brand products Collaborate with the training/SFE to Optimize team performance by identifying knowledge and skill gaps in Medical reps across the team and create individual development plans to elevate capabilities across the territory/area Provide direct, on-going support to Medical reps in the field through collaborative problem-solving, mentoring, coaching, feedback and escalations Develop and expand network of KOLs throughout the territory/area, reflecting to influence at all levels of an account (not limited to HCPs) Work cross-functionally with Marketing ,Analytics and SFE to gather and interpret customer and market behavior data, translating omnichannel engagement data into real-world activities,

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7.0 - 10.0 years

7 - 10 Lacs

Gurgaon, Haryana, India

On-site

Lead the strategy, design, execution, and rollout of Kohler India's omnichannel experience in close coordination with Sales, Marketing, Service, IT, SCM, and global teams. Drive full lifecycle from requirements to change management and performance delivery. Key Job Responsibilities: Strategic Execution: End-to-end ownership of omnichannel strategyfrom formulation to implementation. Conduct discovery sessions to gather and refine project requirements. Translate requirements into technology-enabled solutions with measurable business impact. Manage risks, timelines, and reporting of project deliverables. Maintain business master data via Master Data Management. Cross-Functional Collaboration: Sales: Enhance lead generation and conversion across all channels (digital, KEC, dealer, architect). Service: Integrate omnichannel into service operations to boost satisfaction and revenue. Marketing: Define and map customer journeys, support marketing automation and touchpoint integration. Finance: Ensure delivery of outcomes within cost guidelines. SCM: Collaborate on inventory visibility and service level improvements. Global Teams/Shared Services: Align and synergize initiatives. Consultant & Agency Engagement: Work with consultants (e.g., McKinsey, KPMG) for omnichannel strategy rollout and change adoption. Coordinate with agencies for digital assets, dealer programs, etc. Facilitate cross-functional collaboration between consultants and internal teams. Key Deliverables: Seamless, unified customer experience across digital and physical channels. Centralized lead capture, qualification, and increased KEC traffic and conversion. Improve customer engagement and enable a digital-first culture. Lead master data management for unified customer, dealer, and material views. Achieve KPIs for omnichannel success and adoption. Skills & Knowledge: Strong understanding of business processes, technology (Salesforce, SAP), marketing, and ecommerce. Ability to influence cross-functional teams and lead complex programs. Strong planning, communication, and execution skills. Experience in strategic tech implementation and matrix environments. Educational Qualifications: MBA from Tier 1/Tier 2 institution. 710 years of relevant experience, preferably in a multinational setting.

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