Role Overview: We are seeking a dynamic and result-oriented Business Head – Online to lead and grow the online/e-commerce/Q-comm division for our chocolate and confectionery brand. The ideal candidate will drive digital sales across all platforms, develop and execute online strategies, manage key partnerships, and ensure brand consistency and customer satisfaction in the digital space. Key Responsibilities: E-Commerce Strategy & Growth Own and drive the overall P&L for online channels (D2C website, marketplaces, quick commerce, and other online retail platforms). Develop and execute strategies to increase online sales, customer acquisition, retention, and conversion rates. Optimize pricing, product assortment, and promotional strategies to enhance revenue. Digital Marketing & Branding Collaborate with the marketing team to develop and execute performance marketing campaigns (Google Ads, Meta, influencer marketing, etc.). Build a strong brand presence across all digital touchpoints. Monitor analytics and customer behavior to refine strategies. Platform & Technology Management Oversee the functionality and performance of the D2C website (UI/UX, SEO, speed, security, etc.). Coordinate with tech teams to ensure smooth backend operations (order processing, payments, logistics integrations). Marketplace Management Manage partnerships and negotiations with marketplaces such as Amazon, Flipkart, Blinkit, Instamart, Zepto, etc. Oversee listing quality, campaign execution, ratings, reviews, and inventory planning. Operations & Supply Chain Coordination Work closely with the supply chain and logistics team to ensure timely order fulfillment. Manage inventory, warehousing, and packaging standards for online deliveries. Team Leadership Build and manage a high-performing e-commerce team. Set KPIs, monitor performance, and provide leadership, mentorship, and training. Key Requirements: Proven experience in leading Q-Commerce/e-commerce/digital business in an FMCG, F&B, or D2C brand. Strong understanding of online retail dynamics, digital marketing, analytics, and customer journeys. Ability to build strong relationships with marketplace partners. Analytical mindset with a focus on ROI and performance metrics. Excellent communication, leadership, and negotiation skills. Preferred Qualifications: MBA or equivalent in Marketing, Business Management, or Digital Commerce. Experience in scaling a D2C business or launching new digital brands. Passion for food, chocolate, and confectionery is a plus.
Performance Marketing: Plan, execute, and optimize paid digital campaigns across Google Ads, Meta (Facebook & Instagram), YouTube, and other relevant platforms. Develop, implement, and manage PPC campaigns to maximize ROI and reduce customer acquisition costs (CAC). Leverage data analytics and consumer insights to enhance campaign effectiveness and drive continuous improvement. Monitor KPIs such as CTR, conversion rates, ROAS, and customer retention metrics. Conduct A/B testing of ad creatives, landing pages, and marketing copy to improve campaign performance. Collaborate with creative teams to develop high-performing ad creatives and landing pages. Stay updated with digital marketing trends, algorithms, and industry best practices. Online Channel Management: Manage and grow an online sales channel, ensuring strong visibility and sales performance. Develop and execute promotional campaigns and partnerships to enhance online sales. Optimize product listings, pricing strategies, and customer experience to drive conversions. Analyze online channel performance and implement strategies for continuous improvement. Coordinate with supply chain and logistics teams to ensure smooth fulfillment and inventory management. Monitor competitor activities and market trends to stay ahead in the digital space.
About the Role We are seeking a strategic and dynamic Head of Finance to lead the financial function of our fast-growing FMCG business. The ideal candidate will not only bring deep expertise in FMCG finance operations but also an entrepreneurial mindset, having worked in startup environments where agility, scalability, and cost optimization are crucial. Key Responsibilities Strategic Leadership: Drive financial strategy aligned with overall business objectives. Partner with the CEO/Board to provide insights on growth, profitability, and risk management. Financial Planning & Analysis: Lead budgeting, forecasting, and long-term financial planning. Provide actionable insights through financial modeling, MIS, and dashboards. Operational Finance: Oversee day-to-day finance operations including accounting, AR/AP, payroll, taxation, and treasury. Optimize working capital, inventory financing, and cash flow management. FMCG-Specific Focus: Manage trade spends, distributor margins, pricing, and promotions from a profitability perspective. Track channel performance, supply chain costs, and retail expansion economics. Startup/Scaling Experience: Build finance processes and controls from ground up with scalability in mind. Fundraising experience (equity, debt, VC/PE, banks/NBFCs) and investor relations. Comfort with ambiguity, ability to create systems in a rapidly changing environment. Governance & Compliance: Ensure statutory compliance (GST, Income Tax, Companies Act, FEMA, etc.). Establish internal controls, audit readiness, and risk management frameworks. Team Leadership: Lead and mentor a high-performing finance team. Foster a culture of ownership, transparency, and continuous improvement. Qualifications & Experience CA / MBA (Finance) from a reputed institute. 10years of experience , with at least: 5+ years in FMCG finance leadership roles . Exposure to startups or fast-scaling businesses . Proven expertise in P&L management, fundraising, cost optimization, and financial controls. Strong stakeholder management (CXO, Board, Investors, Banks, Auditors). Excellent analytical, strategic thinking, and problem-solving skills. Preferred Attributes Entrepreneurial mindset with ability to balance growth and profitability. Hands-on and comfortable working in a fast-paced, dynamic environment. Strong communication and leadership skills.
Background of the Project : Nova Nova has recently set up a structure to drive their Organized Trade business. These include members driving operations, customer service & key accounts management. The team has to work together to deliver a planned net sales figure in the quarter – profitably & sustainably Project deliverables : · Agree with the Head of Organized Trade on what should be the Key Performance Indicators (KPIs) for each member of the team as well as the channels that help deliver the above objective · Measure the KPIs on a regular basis & highlight any hits/ misses · Create a dashboard & display to the team to show their progress to enable them to achieve their KPIs & earn their incentives. Understand their motives & need gaps to help them. Expected man hours/ travel/ meetings : Daily 1 hour of tracking work (90% online, remaining in select Modern trade stores in Mumbai) Weekly meets at HO to showcase progress or conduct meets with the team Project Duration & Location : Oct to Dec 2025, Mumbai
Project Name: Set up & execution of Sales Team incentive structure to drive up performance in e-commerce & Modern Trade channels Background of the project: Nova Nova has recently set up a structure to drive their Organized trade business. These include members driving operations, customer service & key accounts management. Job role: Set up & execution of sales team incentive structure to drive up performance in e-commerce & modern trade channels The team has to work together to deliver a planned net sales figure in the quarter – profitably & sustainably Key Responsibilities Agree with the head of organized trade on what should be the key performance indicators (KPIs) for each member of the team as well as the channels that help deliver the above objective Measure the KPIs regularly & highlight any hits/ misses Create a dashboard & display to the team to show their progress to enable them to achieve their KPIs & earn their incentives. Understand their motives & need gaps to help them. About Company: Our registered company is Brio Hospitality Pvt Ltd. Nova Nova is our brand. Nova Nova, formerly known as Waffle House. At Nova Nova, we're always looking for something new, something exciting that we can bring to your table. Our kitchen is brimming with exciting pantry staples that we use to create magic, but it's time we shared our secret ingredient: curiosity. With a fascinating menu that comprises twists on recipes from near and far, new and old, sweet and savory- we make sure there's always something special on its way. Here's the thing about adventurers, though, they're always looking for what they can discover next.