Role & responsibilities Content Strategy & Planning Build and maintain a robust content calendar aligned with business and marketing objectives. Develop content across formats: blogs, product descriptions, newsletters, branded campaigns, and social media. Collaborate with marketing, product, design, and SEO teams for content alignment and performance. SEO & Web Content Management Oversee keyword research, on-page SEO, and optimization best practices using tools like Google Search Console , SEMrush , or Ahrefs . Create SEO-first web content, landing pages, and metadata that rank and convert. Ensure consistent quality, tone, and brand alignment across all digital properties. Editorial Oversight & Copy Management Edit and proofread content for clarity, grammar, and accuracy. Manage a small team of writers/freelancers; assign tasks and review outputs. Own internal communication content such as product updates, scripts, and newsletters. Analytics & Performance Reporting Track performance metrics including traffic, engagement, dwell time, and keyword rankings. Generate monthly content performance reports with insights and optimization ideas. Analyze user journeys to refine messaging and increase conversion points. Community & Campaign Support Contribute to brand campaigns, thought leadership, and customer engagement efforts. Collaborate on community management , email content , and branded storytelling . Preferred candidate profile Strong command over English and Hindi writing and editing Expertise in SEO copywriting , on-page/off-page SEO , keyword research Proficient with Content Management Systems (CMS) , Google Docs, and MS Word Working knowledge of Google Analytics , Search Console , and content tracking tools Familiarity with AI tools (e.g., ChatGPT) for ideation and optimization Experience managing newsletters, internal communications, and content for multiple platforms Soft Skills: Excellent attention to detail and grammar Strong communication and team collaboration Ability to manage deadlines and multitask effectively Creative thinking with a data-driven mindset Nice to Have: Experience in e-commerce SEO , branded content , or B2B commerce Knowledge of community engagement , campaign execution , or voice-over scripting Exposure to CRO, analytics tools, or publishing systems
Role & responsibilities Design, build, and maintain scalable backend systems using Node.js and NestJS . Develop RESTful APIs, microservices, and background workers. Build and integrate Python services for data processing, ML inference, or automation tasks. Work with databases like MySQL , MongoDB , and Redis for optimal data storage and caching. Ensure system reliability, performance, and security in a cloud-native environment. Write clean, testable code following best practices (unit/integration testing, linting, etc.). Debug issues, optimize performance, and continuously improve existing codebases. Stay up to date with backend and AI development trends, tools, and practices. Preferred candidate profile Proficiency in JavaScript and TypeScript . Hands-on experience with Node.js and NestJS . Working knowledge of Python (scripts, services, or automation). Experience with SQL databases (e.g., PostgreSQL, MySQL). Familiarity with NoSQL systems like MongoDB and Redis . Strong understanding of API design, system architecture, and event-driven patterns. Ability to write efficient, modular, and scalable code. Solid understanding of Git-based workflows, and REST principles. Excellent analytical , logical thinking , and problem-solving skills. Nice to Have Exposure to AI/ML APIs , model serving, or MLOps workflows. Familiarity with cloud platforms (AWS, GCP, etc.). Experience in AI-native development environments or LLM APIs.