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MSM_Bihar

0 years

0 Lacs

patna bihar

Posted:2 days ago| Platform: SimplyHired logo

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Skills Required

business development

Work Mode

On-site

Job Description

Patna, Bihar, India


Department
Influencer Management_Influencer Management
Job posted on
Sep 16, 2025
Employee Type
STAFF
Experience range (Years)
0 - 0
Accountabilities

Responsibilities

Authorities


Business development of IHB sites through key influencers

  • Drive Influencer scouting and segmentation for the zone (Large Electricians, Electrical contractors, Small Electricians etc.)
  • Liaise with Influencer management head to drive improvements in Influencer management program
  • Ensure BD team’s adherence to beat plan and execution of BTL marketing plan for influencer engagements
  • Monitor NPS of active influencers and ensure their monetary/ non-monetary benefits are disbursed in fair, timely manner
  • Improve effectiveness & returns from field marketing by driving lead conversions & premiumization
  • Provide timely and ongoing feedback to HO and sales teams about market developments
  • Reviews performance of zonal BD, sales, and marketing teams, ensures close coordination
  • Own the Influencer management plan developed by the organization and ensure 100% timely implementation
  • Establish and maintain strong professional relationships with key influencers – ensure consistent billings on app
  • Consolidate & communicate feedback on key areas of improvements in the digital tools utilized by influencers & BD team

  • Approval of beat plan to align with target metrics
  • Uniform allocation of monetary/ non-monetary gifts among territories


Team and stakeholder management

  • Manage 4-5 MSM ensure availability of 100% of team strength
  • Guide and manage the business development team and help drive target achievement
  • Identify and set-up required trainings for the team and ensure 100% adherence
  • Coordinate with sales team to ensure high conversions of leads to sales

  • Annual evaluation of Territory Heads


Process initiatives

  • Set, communicate, and drive targets for all BD territory heads and their teams
  • Budget control and utilization at quarter and year levels
  • Sign off on the large meets/engagement activities etc.

  • Approval of large meets/ engagement activities

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