Meta Ads Media Buyer

Job Description

Media Buyer Purpose The purpose of the Media Buyer role at WDM Agency is first and foremost to be rock-solid in managing the day-to-day of client ad accounts & making data-based decisions that drive revenue for our E-commerce brands. As a media buyer, you take pride in doing all the little things correctly & have evidence to prove your reliability & trustworthiness. Managing tens of thousands of dollars per month of someone else’s capital means it is your duty to pay immense attention to detail with every action you take & embody the utmost respect for our clients. You are also on the front line of all things data for clients. This means you as the Media Buyer need to be accountable & take initiative in analysing, interpreting and reporting that data with the team in order for all of us to make more informed & better decisions, faster. Your active purpose at WDM Agency is to work alongside our Strategist & Creative Team to manage & move quickly in ad accounts to get ad lives, follow our media buying systems & frameworks to make smart decisions, and analyse & report data to ensure our clients are hitting KPI month over month. Media Buyer Primary Roles Onboarding Performing quality checks on Meta Business Managers Researching NEW client accounts to find the top-performing ads based on our ad account analysis research guide Learning and Embracing the WDM Agency Media Buying Structure Ongoing Create & set dynamic creative tests weekly following the guidance of the creative team Understand client KPIs to scale budgets up & down following the WDM Agency Scaling Methodology Attend weekly team calls to communicate directly with the creative team & strategist on ad account performance Complete weekly & monthly data reports Leverage attribution tools & senior strategists for smart decision-making Communicate with the team daily on performance Share any ad concepts or ideas based on data interpretation Download and upload client organic content from social platforms Watch the client call recordings from Monthly team calls Qualifications & Character Traits Direct Experience Qualifications Setting up & launching Meta Ads for Shopify businesses Managing ad accounts spending above $500 per day Setting up & troubleshooting tracking for Meta Ads Analyzing data & providing reports to a team Working in a team environment & understanding individual roles CHARACTER TRAITS Excruciating level of attention to detail with all responsibilities Moves quickly & is easily accessible Extremely well organized, punctual & able to keep order amongst chaos Time-efficient with tasks but willing to spend extra time to make things right Ability to interpret & communicate data effectively with a team Accountable & reliable person inside of the ad account & outside Communicates effectively with the team & shares ideas Coachable & desire to grow their skill set & personal traits This is NOT For You If: You do not pay close attention to detail You don’t have experience running Meta Ads You are a slow mover You are not a good communicator You don’t like a high-operating environment You are unorganized You are not a team player You don’t understand eCommerce You are not passionate about growth Hours Monday – Friday: 9:00am – 5:00pm AEST Weekends: 1–3 hours per day to check accounts Paid Holidays Included