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8.0 - 12.0 years
22 - 30 Lacs
bengaluru
Work from Office
At Assembly, we help brands find the change to fuel business growth. We are an award-winning global brand performance agency, home to 1,600 talented people across 25 offices globally. We create unique data, technology and media solutions that enable faster and smarter problem solving and an inspired, collaborative workplace culture. At Assembly we embody three core values: Show Up - actively contribute to a space of personal and collective growth; Make Change - embrace obstacles as opportunities, taking intentional steps to drive positive change; and Win Well - approach success with integrity, responsibility, and a commitment to collaboration, understanding that the journey is as important as the destination. Together, we create an environment that fosters continuous learning, adaptability, and a shared passion for making a meaningful impact. We stay ahead of what s next, providing fresh insights to spark new ideas. We re a trusted partner to our clients, working behind the scenes to bring imagination, depth, and clarity to their biggest challenges in entertainment, technology, lifestyle, sports, and gaming. Together, we create with confidence Overview We are a growth mind-set, meritocratic, and high-performance business with a progressive outlook in all that we do. As our position in the market evolves, we re looking for a Media Director, Media to head our APAC- Business Operations across India. The Associate Director plays a critical role to interact with customers, coach analysts and influence peers and management to achieve defined business objectives. You will be solution driven, innovative and proactive with how you drive performance for your accounts. Responsibilities Manage team members that work within our global delivery network Owns daily client communications and directs staff and other functional departments Supervises project briefs and collaborate with account leads on media briefs and pre-requisites. Oversee campaign QA process (Social, Programmatic & Paid Search) and troubleshoot issues Team management including reviewing utilization rates, participating in the hiring and recruiting process, and developing employees for career progression Manages career paths by coaching and mentoring direct reports. Ensure service levels and tactics are keeping with strategic goals and that service levels are met Leads initiatives to design and build reporting tools, information dashboards, data generators, and other end-user information portals or resources Brings expertise or identifies subject matter experts in support of multi-functional efforts to identify, interpret and produce recommendations based on company reporting and data needs Organize and upkeep internal trainings and documentation on standard operating procedures, while continuously looking for ways to improve the overall collaboration and operations Serve as escalation point of contact for day-to-day accounts to help rectify concerns and ensure action plans are created, implemented, and completed. Formulate account specific service tactics, utilizing team orientation. Selects, develops, and evaluates personnel ensuring efficient operation of the function Holds associates accountable for their work by setting expectations, achieving commitments, providing feedback, and evaluating effectiveness Provide technical leadership in the organization and direction to individual contributors Works with Strategy & Analytics to help set strategic vision for the account. May monitor the research and analysis of the account s (industry) markets, competition, and makes presentations on strategic wins, service scope expansion on future market proposition May assist with analysis of product or platform specific penetration, potential, and future industry trends and makes recommendations based on findings. Identifying opportunities within the BU to keep the engagement smooth with the agency POCs. Lead performance initiatives which include Identifying the top/bottom performers in the team and reward/ create PIP basis their performance Required Skills Excellent understanding of digital eco-system, with deep understanding of ad platforms and activation expertise Extensive client-facing experience to lead digital governance initiatives Strong leadership, communication skills and ability to engage with planning teams and brand leaders at the client side Experience in planning, strategy, managing and activating multichannel campaigns (Organic Search, Social, Facebook, YouTube) Be solution driven, innovative and proactive with how you drive performance for your accounts Confidence and experience of working on large accounts ideally in an agency environment Ability to investigate, analyze and solve problems as well as clearly communicate results Strong attention to detail, well organized and possesses the ability to prioritize multiples tasks under pressure Handle multiple projects in a fast-paced environment with the ability to learn and apply new concepts and tools quickl Benefits Annual Leave in number of 20 allotted to all employees beginning of every calendar year. Sick Leave in number of 12 is allotted effective DOJ and beginning of ever calendar year. Other Leaves-Maternity Leave & Paternity Leaves, Birthday Leave Entitlement Dedicated L&D Budget for all Teams to upskill & get certified All employees are entitled for Group Personal Accident Cover & Life Cover Insurance. Insurance coverage for the entire family (Employee + up to 7 dependents - Self, Spouse, up to 4 children, and Parents) Monthly Cross Team Lunch Rewards and Recognition program-Employee of the month, Star Performer, Tenure Celebration & many more Equal Opportunities Assembly is an advocate for equal opportunity in the workplace. We are committed to ensuring equal opportunities regardless of race, colour, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability and gender identity. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. If you have a disability or special need that requires accommodation, please let us know. Social and Environmental Responsibility At Assembly, we have a responsibility to bring impact into our every day. This means we must always look for ways in which to be conscious citizens in our roles to support society and environmental sustainability. We encourage employees to; be a conscious citizen by actively participating in our organisations sustainability efforts, help us promote environmentally friendly practices within the workplace, collaborate with community organisations and stakeholders to support initiatives aligned with our companys values, participate in volunteer activities that benefit the community. Employees are also encouraged to make suggestions and evaluate our business practices to identify areas for improvement in social and environmental performance. Employees at Assembly demonstrate commitment to sustainability and inclusivity in their actions and behaviors.
Posted 2 days ago
6.0 - 10.0 years
10 - 15 Lacs
Gurugram
Work from Office
Experience- minimum 6 years Notice Period - Immediate joiner Media Operations Role Description: The candidate should have strong creative skills and a portfolio of work that demonstrates their passion for media. This candidate will have experience in working with numerous different platforms such as Digital mainly with some basic mainline background. Responsibilities: Execute media strategies, insights generation, measurement and reporting, ensuring the channel plays a lead role in supporting our clients digital journey. Optimise KPIs to maximise the ROI of each marketing rupee spent within weekly budget restraints. Understands and is intimately aware of competitive activity in paid search, ensures that SEM campaigns are set up to deliver competitive advantage. Optimise the end-to-end campaign (including targeting segments, creative, remarking tactics, etc.) on an ongoing basis in real-time with a focus on personalisation. Deliver detailed and actionable insights and strategic recommendations, provide interpretation, guidance and recommendations to drive business performance Produce &; manage keyword research, technical, content and SEM audits analysis and optimisation recommendations Lead day-to-day engagement with clients and key internal team to deliver best- in-class SEM strategies and programs. Develop and test new campaigns to better target users and improve overall marketing efficiencies. Determine the best media outlet mix for promotional strategies. Monitor online and offline ad campaigns. Design and review advertising budgets in collaboration with the Marketing Director. Negotiate with media channels to close competitive deals. Prepare additional promotional projects to support new product launches. Build long-term relationships with media influencers to promote the brand. Increase Media business and maintain the P/L. Proactively pitch to new clients and close at least two clients every quarter (MUST). Ensure effective payment collection from clients to ensure the company's financial liquidity. Qualifications Proven work experience (6+) as a Media Director, Media Planner or similar role. Demonstrated Managerial / Team Leadership Skills. Advanced knowledge of Facebook ads (Blueprint certification a bonus) Google Ads Certified with Advanced knowledge (Search / Display / Mobile / Video). Advanced knowledge of Google Analytics (Certification is a bonus). Basic knowledge of Tag Management system (Google Tag Manager). Basic knowledge of website optimisation, with a focus on landing page conversation and A/B testing. Excellent communication skills, both oral and written. Excellent interpersonal and presentation skills. Knowledge of and ability to use various research tools. Worked in an advertising agency. Knowledge of different types of media channels. Strong decision-making skills.
Posted 3 months ago
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