Marketing

Job Roles & Responsibilities

• 1. Research and write original blog articles, listicles, travel guides, and itineraries focused on Indian and international destinations. 2. Optimise content for SEO using keywords, meta tags, and internal linking to drive organic traffic. 3. Work closely with the SEO and Social Media teams to create content calendars aligned with traffic goals and seasonal trends. 4. Edit and proofread content for clarity, grammar, tone, and accuracy. 5. Stay updated with the latest travel trends, news, and tourism policies to ensure content relevance. 6. Develop creative copy for landing pages, banners, newsletters, and influencer campaigns when required.

Required Skills

• 1. 2–5 years of experience in writing for travel, lifestyle, or digital media platforms. 2. Excellent command of the English language (grammar, vocabulary, and storytelling). 3. Familiarity with SEO best practices, WordPress, and basic image editing tools (like Canva). 4. A knack for storytelling, a curiosity for discovering new places, and the ability to write from a traveller’s point of view.