Job
Description
Role & responsibilities We are seeking an experienced Social Media Marketing Manager specializing in YouTube content strategy and management, specifically for YouTube TV channel. The ideal candidate will have a strong background in Finance or Fintech, with particular emphasis on Forex. Key Responsibilities: Develop, execute, and optimize the content strategy for YouTube TV channel. Manage end-to-end video production processes, including ideation, scripting, filming coordination, editing oversight, publishing, and performance tracking. Collaborate with content creators, analysts, and internal stakeholders to produce engaging, educational, and insightful video content tailored to forex, crypto, and futures traders. Analyze YouTube analytics regularly to optimize content performance, grow the subscriber base, and enhance viewer engagement. Engage actively with the YouTube community by responding to comments, encouraging interaction, and cultivating community growth. Identify and leverage current trends and SEO best practices to boost channel visibility. Coordinate with the broader marketing and creative teams to align YouTube strategies with overall brand goals. Preferred candidate profile Bachelors degree in Marketing, Communications, Finance, or a related field. Minimum of 3-4 years experience in social media management, with a strong emphasis on YouTube channel management. Proven track record in fintech or financial services industry. Experience in forex is highly desirable. Deep understanding of YouTube analytics and content optimization techniques. Excellent content creation skills, including story boarding, scripting, and content strategy. Proactive mindset and a passion for financial markets and online communities. Preferred Skills: Experience managing influencer collaborations and brand ambassador partnerships. Familiarity with video editing tools like Adobe Premiere Pro or Final Cut Pro. Certification or advanced understanding of SEO strategies for YouTube
