Marketing Manager

Job Title: Marketing Manager

Location: Pune, India

Industry: FMCG | LED | Consumer Electronics (techtron)

Type: Full-time

Salary: 10lpa - 15lpa

A Bit About Us

Multibrands International Ltd. is a UK-based company with over 27 years of experience in the FMCG, LED, and technology product sectors.

Based in central Bradford, we are proud to be a leading manufacturer of innovative, own-brand products that challenge the status quo. With four dedicated offices, including a production office in China and operational support in India, our global footprint is continuously expanding.

Weve built a strong reputation for delivering high-quality, reliable products worldwideand were not stopping there. We’re now making bold moves into the techtron E-Mobility segment, which includes E-Scooters, E-Bikes, EV Chargers, Dirt Bikes, and more.

This is an exciting time to join our growing global Marketing Team, as we prepare to disrupt the health, beauty, and electronics markets with innovative new products and cutting-edge branding.

What You'll Do

• Plan, execute, and manage creative marketing campaigns across digital and offline channels.
• Build and implement long-term marketing strategies aligned with business goals.
• Support new product launches with branding, content, and communication materials. Lead the planning and execution of engaging marketing campaigns, including the go-to-market strategy for techtron.
• Excited to support the launch and market positioning of techtron, our cutting-edge product line.
• Work closely with Sales and Production teams to develop product collateral for both existing lines and the upcoming techtron launch.
• Analyse market and consumer trends to identify new marketing opportunities.
• Evaluate campaign performance using metrics and behavioural insights.
• Work closely with the Design team to produce graphic content, video, and web assets.
• Contribute to CRM strategies, promotional activities, and email campaigns.
• Provide direction and assistance to junior team members and report to the Digital Marketing Manager.

What We’re Looking For

• experience in marketing or related fields.
• Experience using ChatGPT and other generative AI tools for marketing content and ideation.
• Proficient with cloud-based systems and productivity apps.
• Strong IT/software knowledge, including use of CRM platforms, social media tools, and LinkedIn marketing.
• Ability to multi-task, prioritise, and make data-informed decisions.
• Creative flair with a strong focus on user experience and visual storytelling.