Marketing

Job Summary
We are seeking a dynamic and results-driven Marketing professional to join our team. The ideal candidate will possess a diverse skill set in various marketing disciplines, including digital marketing, content creation, and multichannel strategies. This role will focus on enhancing brand awareness, driving customer engagement, and supporting our overall marketing objectives through innovative campaigns and strategic initiatives.

Duties

• Develop and implement comprehensive marketing strategies across multiple channels to increase brand visibility and drive sales.
• Conduct market research to identify trends, customer needs, and competitive landscape to inform marketing decisions.
• Create engaging content for various platforms, including websites, blogs, social media, and email campaigns.
• Manage social media accounts and develop targeted advertising campaigns on platforms such as Facebook Advertising.
• Utilize SEO best practices to optimize website content and improve organic search rankings.
• Oversee e-commerce initiatives and ensure effective product management strategies are in place.
• Analyze campaign performance using tools like Google Analytics and adjust strategies based on data-driven insights.
• Collaborate with cross-functional teams to align marketing efforts with sales objectives and product launches.
• Manage budgets for marketing initiatives while ensuring optimal resource allocation.
• Stay updated on industry trends and emerging technologies in digital marketing.

Skills

• Proficiency in SEO, digital marketing, content marketing, and multichannel marketing strategies.
• Experience with Adobe Creative Suite for creating visually appealing marketing materials.
• Strong knowledge of WordPress for website management and HTML for basic coding tasks.
• Familiarity with marketing automation tools to streamline processes and enhance efficiency.
• Excellent copywriting skills for crafting compelling messages that resonate with target audiences.
• Ability to conduct thorough research to inform marketing strategies and decisions.
• Understanding of performance marketing principles to maximize ROI on advertising spend.
• Experience with Google AdWords for managing paid search campaigns effectively.
• Strong analytical skills to assess campaign performance and derive actionable insights.
• Knowledge of print advertising techniques as part of a comprehensive marketing approach. This position offers an exciting opportunity for a motivated individual looking to make a significant impact within our organization. If you are passionate about marketing and eager to contribute your expertise in a collaborative environment, we encourage you to apply.

Job Type: Full-time

Pay: ₹24.06 - ₹28.97 per hour

Work Location: In person