MARKETING EXECUTIVE

Job Title: Hospital Marketing Executive
Department: Marketing
Location: Vedanayagam Hospital , R.S.Puram, Coimbatore
Reports to: Marketing Manager / Hospital Administrator

Contact : 8825809203

Key Responsibilities:

• Develop and implement marketing campaigns to promote hospital services and specialties.
• Conduct field visits to doctors, clinics, corporate offices, and referral sources to generate patient referrals.
• Organize health camps, awareness programs, seminars, and other promotional events.
• Build and maintain strong relationships with physicians, referral doctors, and corporate clients.
• Prepare marketing materials such as brochures, flyers, digital content, and social media posts.
• Track market trends, competitor activities, and gather feedback to enhance service quality and branding.
• Coordinate with digital marketing teams/agencies for SEO, social media, and online promotions.
• Handle branding within the hospital premises (banners, standees, signage).
• Monitor and report on the effectiveness of marketing campaigns and lead conversion.
• Support PR activities and handle media-related tasks as needed.

Key Skills & Competencies:

• Strong communication and interpersonal skills
• Good knowledge of healthcare industry trends
• Negotiation and networking ability
• Willingness to travel and conduct fieldwork

Job Types: Full-time, Permanent

Pay: ₹20,000.00 - ₹30,000.00 per month

Benefits:

• Provident Fund

Schedule:

• Day shift
• Weekend availability

Supplemental Pay:

• Yearly bonus

Language:

• English (Preferred)

Work Location: In person