Marketing Executive- Jewellery

As a Marketing Manager for a jewellery brand, your role involves developing and implementing marketing plans to promote jewellery collections, offers, and brand campaigns. You will manage various tasks including handling social media platforms, influencer collaborations, and digital ad campaigns on platforms like Meta and Google. Additionally, you will be responsible for planning and executing showroom promotions, customer engagement activities, and festive campaigns. Collaboration with design and sales teams for product positioning and promotional strategies will also be a key part of your role. Monitoring market trends, competitor activities, and customer insights to refine marketing strategies will be essential. Overseeing the production of promotional materials such as banners, brochures, and videos and tracking ROI on campaigns to prepare monthly performance reports are also part of your responsibilities. Furthermore, you will handle PR activities, event management, and store branding coordination. Qualifications required for this role include a Bachelor's degree in Marketing, Business, or related field, with an MBA being preferred. You should have a minimum of 2 years of experience in jewellery or luxury retail marketing. A strong understanding of brand positioning and target audience strategies is crucial. Hands-on experience with social media marketing, digital ads, and influencer outreach is necessary. Excellent communication, creative thinking, and leadership skills are expected from you. You should also possess the ability to multitask, manage deadlines, and lead a small marketing team effectively. In terms of additional details, the company offers benefits such as cell phone reimbursement, commuter assistance, health insurance, and a Provident Fund. The work location for this role is in person. Please note that the job type for this position is full-time and permanent.,