Marketing Executive

Marketing Executer Marketing Executer is a person who is responsible for identifying lead generation opportunities,onboarding lead generation strategies,genrating leads,alloting leads to telesales team,organising marketing activities off site- onsite,on boarding agencies and generating ROI reports Role Definition Responsibility and Deliverables Deliverable(Weekly) Responsibilities (Per day 10)60 onboarding lead generation strategies:brand tieup,company tieup (per day 2)12 genrating leads strategy execution: alloting leads to telesales team organising marketing activities off site-onsite on boarding agencies (Per day 150)900 3 1 generating ROI reports Task and Activities Task Resource Identifying lead generation opportunities-digital marketing,social media marketing posting daily,portal advertisement,site events,expo,association tieup,club tieup,CP meet organising SWOT analysis ROI Analysis onboarding lead generation strategies-understanding how activity will generate leads and onboard profitable ones genrating leads-maitaining CRM,Lead entry and making sure each lead generation strategy gives lead through test and measure Lead format alloting leads to telesales team-Through CRM allot leads to telesales team and produce daily reports Telesales wise lead status organising marketing activities off site-onsite-Producing 1 video per week,3 collaterals to be circulated through email,whatsapp,sms campaign.On site events plan- expo,customer event,tent event,assocaition meet,adventure sports Content writing,event planning sheet on boarding agencies-getting collateral design for project,fb advs,events,standees,flexes,hoarding.Agency- designing,social media,printing,events Vendor selection form,vendor performance form generating ROI reports-Making report of each strategy as lead generated,business converted ,Challenges and ROI ROI Sheet CRM Review report(compaint resolved,pending issues) Reveiew of CRM Executive Measurement Matrics Daily lead tracker Weekly reporting sheet

Monthly review meet Marketing Strategy sheet Telecaller performance sheet Marketing ROI Sheet 2-4 years experience in Marketing and setting up marketing department Experinece