2 - 3 years

4 - 5 Lacs

Posted:15 hours ago| Platform: Naukri logo

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Job Type

Full Time

Job Description

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About the Role

Marketing Executive

Key Responsibilities

  • Plan and execute digital marketing campaigns across SEO, SEM, email marketing, and social media platforms.
  • Manage and grow the companys presence on

    LinkedIn, Instagram, and Facebook

    .
  • Generate and nurture

    B2B leads

     using CRM and automation tools.
  • Develop engaging content for

    blogs, case studies, newsletters, and presentations

    .
  • Conduct

    market research

     and

    competitor analysis

     to identify trends and opportunities.
  • Measure, track, and report campaign performance using analytics tools (

    Google Analytics, SEMrush, etc.

    ).
  • Create and manage

    marketing collateral

     (brochures, decks, proposals) to support the sales team.
  • Collaborate with the

    business development

     and

    technical teams

     to align marketing strategies with company goals.
  • Participate in planning and executing

    webinars, events, and IT industry expos

    .

Required Skills & Qualifications

  • Bachelors degree in

    Marketing, Business, or a related field

    .
  • 2–3 years

     of experience in

    digital marketing

    , preferably in the

    IT services

     industry.
  • Proficiency in

    SEO, SEM, and social media marketing

    .
  • Hands-on experience with tools like

    Google Analytics, Search Console, SEMrush, Ahrefs, HubSpot, or Zoho CRM

    .
  • Strong

    communication, content writing, and presentation

     skills.
  • Ability to

    multitask

     and manage multiple campaigns simultaneously.
  • Creative thinking

     with an analytical approach to problem-solving.
  • Preferred background:

     Experience in

    IT services or product engineering services

     with exposure to

    European markets

     (Germany, Netherlands, Belgium, Luxembourg, UK) and

    India

    .

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Embarkingonvoyage Digital Solutions

Digital Marketing

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