Marketing Engagement Senior Analyst

 About The Role  

Skill required: Marketing Operations - Operations Management

Designation: Marketing Engagement Senior Analyst

Qualifications:BSc

Years of Experience:5 to 8 years

What would you do? Assigned and aligned to region (US, LatAM, EURCAN, AsiaPac), the Digital Project Manager will be the primary point of contact to stakeholders for digital production execution. The DPM will be responsible for demand management, scope management and domain expertise to manage the production, publication and maintenance of digital materials for the Brand including; websites, banners, emails, newsletters, mobile content and promotional campaigns to the highest international standard for function, design and innovation. They would also do budget management and campaign measurement and reporting activities. Person with marketing background, project management skills and exposure in managing international clients preferredThe person should be able to plan, prioritize and handle business escalations effectively. The Person needs to closely work with the marketing team and provide constructive solutions for their digital marketing platform and will be responsible for end to end digital deliveryPrimary point of contact to stakeholders for MCM Campaign execution Maintain and communicate project plans, manage status meetings and updates Liaison for supporting functions:digital production, IT, fulfillment, call center, etc. Ensure deliverables are in compliance with standards (cookbooks, metrics tagging, standard consent language, etc) Campaign reporting activities, including:measurement planning, post launch monitoring

What are we looking for? Agile Project ManagementClient ManagementProgram ManagementThe successful candidate will have:At least 3-7 years experience in the following field (level of experience requirements will vary by brand they interface with) Project management Worked in international projects in the capacity of PM Internet Information technology B2C & B2B portal environment Internet Information technology and B2C & B2B portal environment experience should have been around 3 or more of the following:Content Management Exposure in creation of web content for cross functional entities Database management Understand the concept of consumer data being captured in a backend database. Reporting and Tracking Exposure to analyzing web traffic reports using different tracking tools Understand the concept of digital marketing and knowledge about different forms of digital marketing solutions like websites, social media platform , eCommerce, SEO, mobile marketing etc

Roles and Responsibilities: In this role you are required to do analysis and solving of increasingly complex problems Your day to day interactions are with peers within Accenture You are likely to have some interaction with clients and/or Accenture management You will be given minimal instruction on daily work/tasks and a moderate level of instruction on new assignments Decisions that are made by you impact your own work and may impact the work of others In this role you would be an individual contributor and/or oversee a small work effort and/or team Please note that this role may require you to work in rotational shiftsOperational Requirements Time Management:Impeccable time management and organizing skills; ability to handle tight deadlines and multiple projects Client Management:representing the service
 Qualification BSc