We’re building India’s most stylish, culture-forward oral care brand – and we’re looking for a creator whisperer to lead the charge.👋 About the Role This role is equal parts brand evangelist, talent scout, campaign architect, and cultural insider . As the Creator Program Manager at Salt Oral Care , you’ll build and scale Salt’s influencer and creator partnerships — from grassroots gifting to viral collabs . You’ll shape Salt’s cultural currency and amplify our voice through aspirational and authentic creators. 🔑 What You'll Do 🎯 Influencer Strategy & Relationship Building Build and own the Salt Creator Program across nano, micro, and macro tiers. Identify, vet, and onboard creators aligned with Salt’s vibe and values. Manage long-term relationships – from gifting to paid partnerships . Negotiate contracts, ensure timelines, and deliver scroll-stopping content. 🎥 Campaign Execution & Content Integration Co-create campaign briefs with brand & performance teams. Run influencer-led content for product drops, events, and brand moments. Ensure brand consistency across Instagram, TikTok, YouTube Shorts, etc. Optimize content for virality, engagement, and shareability . 🤝 Community Building & Creator-Led IPs Launch initiatives like Creator Labs , Switch to Salt Challenges , and Creator Trips . Build our ambassador network and generate 200+ UGC assets monthly. Turn creators into super fans and storytellers . 📈 Analytics & Reporting Track performance: reach, engagement, conversions, and ROI. Build monthly/quarterly dashboards and iterate fast. Tie creator campaigns to growth and revenue goals. 🤓 Cross-Functional Collaboration Work closely with brand, content, PR, and performance teams. Coordinate with legal, finance, and ops for contracts, compliance, and payouts. ✅ What We’re Looking For 3–5 years experience in influencer marketing or creator partnerships. Deep knowledge of Gen Z & millennial social behavior . Obsessed with aesthetics, culture, storytelling, and viral content . Strong relationship-builder + sharp negotiator. Data-literate and highly organized. Show more Show less
You are seeking a dynamic and results-driven Growth - HORECA Distribution Manager to expand the presence in the Hotels, Restaurants, and Catering (HORECA) sector. Your responsibility will include developing and executing strategies to drive sales, build strong partnerships with key accounts, and enhance brand visibility within the luxury oral care industry. This role requires a deep understanding of HORECA distribution, sales management, and business development. Your key responsibilities will involve developing and implementing a strategic distribution plan to grow sales in the HORECA sector, identifying and establishing partnerships with hotels, restaurants, and catering businesses, managing and nurturing relationships with key accounts, driving revenue growth by negotiating contracts, pricing, and distribution agreements with HORECA clients, collaborating with the marketing team to create tailored promotional campaigns and brand activations, monitoring market trends, competitor activities, and customer preferences to optimize sales strategies, working closely with supply chain and logistics teams to ensure timely order fulfillment and inventory management, utilizing data analytics and AI tools to track sales performance and identify new business opportunities, leading the expansion of HORECA distribution channels in new markets and regions, and ensuring compliance with industry regulations and company policies. The key requirements for this role include a Bachelor's degree in Business, Sales, Marketing, or a related field, 5-7 years of experience in sales, distribution, or business development within the HORECA industry, a proven track record of driving growth and managing key accounts in the hospitality sector, a strong understanding of HORECA distribution networks and B2B sales strategies, excellent negotiation, communication, and relationship-building skills, experience in luxury, premium, or FMCG brands is preferred, ability to work with AI-driven sales and customer relationship management tools, strong analytical skills to interpret sales data and forecast business opportunities, and willingness to travel as needed for client meetings and business expansion. Preferred qualifications include prior experience working with luxury or premium brands in the HORECA segment, familiarity with CRM tools such as Salesforce, HubSpot, or similar platforms, and knowledge of digital marketing strategies to enhance brand presence in the HORECA sector. If you are interested in this opportunity, you can submit your resume to purnima@saltoralcare.com,
You will play a crucial role as the Creator Program Manager at Salt Oral Care, leading the charge in building and scaling Salt's influencer and creator partnerships. Your responsibilities will include identifying, vetting, and onboarding creators aligned with Salts vibe and values across various tiers. You will be the key person in managing long-term relationships with creators, negotiating contracts, and ensuring the delivery of compelling content that resonates with our audience. Collaborating closely with the brand and performance teams, you will co-create campaign briefs and execute influencer-led content for product launches, events, and other brand initiatives. Your role will involve optimizing content for virality and engagement while maintaining brand consistency across platforms such as Instagram, TikTok, and YouTube Shorts. Furthermore, you will be instrumental in fostering community building initiatives like Creator Labs, Switch to Salt Challenges, and Creator Trips. By building an ambassador network and generating user-generated content assets monthly, you will transform creators into passionate advocates and storytellers for Salt Oral Care. Your proficiency in analytics and reporting will be crucial in tracking the performance of influencer campaigns, including reach, engagement, conversions, and ROI. By leveraging data insights, you will build monthly/quarterly dashboards to assess campaign effectiveness and iterate quickly to achieve growth and revenue goals. Your success in this role will be driven by your 3-5 years of experience in influencer marketing or creator partnerships, your deep understanding of Gen Z and millennial social behavior, and your passion for aesthetics, culture, storytelling, and viral content. Additionally, your strong negotiation skills, relationship-building abilities, and organizational prowess will be essential in navigating the dynamic landscape of influencer marketing at Salt Oral Care.,
As an HR Professional at Salt Oral Care, you will play a crucial role in revolutionizing oral health by managing end-to-end hiring processes, conducting interviews, and ensuring seamless onboarding for new hires. You will act as a point of contact for employee concerns, fostering a positive and compliant workplace environment. Your responsibilities will also include developing, updating, and enforcing HR policies in alignment with labor laws, as well as supporting performance management, employee development, and training initiatives. Furthermore, you will be instrumental in organizing team-building activities, wellness programs, and engagement initiatives to enhance the company culture and employee satisfaction. Maintaining employee records, contracts, and HR documentation will be a key aspect of your role to ensure operational efficiency. To excel in this position, you should hold a Bachelor's degree in HR, Business Administration, or a related field, along with a minimum of 3 years of experience in an HR generalist role. A strong understanding of labor laws and HR best practices, coupled with excellent communication and interpersonal skills, will be essential for success in this role. At Salt Oral Care, we offer a competitive salary and a comprehensive benefits package, providing you with the opportunity to lead supply chain operations in a fast-growing, sustainability-focused company. You will thrive in a collaborative, dynamic, and supportive work environment that encourages career development and growth, along with flexible work arrangements to promote work-life balance. Join us in our mission to deliver effective, eco-friendly oral care solutions while contributing to a brand committed to sustainability and innovation.,