7 - 11 years

0 Lacs

Posted:1 week ago| Platform: Shine logo

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Work Mode

On-site

Job Type

Full Time

Job Description

Role Overview: As a Channel Lead, your main responsibility will be to oversee web and banner projects, with a primary focus on websites developed in Adobe Experience Manager (AEM) and ad banners created using Adobe Animate. You should possess a strong technical background, proven leadership skills, and hands-on experience with HTML/CSS/JS, jQuery, AEM, and leading design tools. Key Responsibilities: - Lead, mentor, and manage a team of ad banner developers, ensuring high performance, motivation, and professional growth. - Handle escalations related to project delivery, technical challenges, or creative disputes, providing timely resolutions and maintaining workflow continuity. - Serve as the main point of contact for clients regarding web/banner projects, managing expectations, gathering requirements, and presenting creative solutions. - Oversee the end-to-end process of designing, developing, and animating static and interactive HTML5 ad banners for web and mobile platforms. - Collaborate cross-functionally with designers, marketing teams, and account managers to translate campaign concepts into effective and innovative banner ads. - Ensure all deliverables meet technical specifications for various ad networks and maintain high standards of quality and performance. - Drive optimization efforts for fast load times, cross-browser compatibility, and responsive design across all banner projects. - Implement and monitor tracking pixels, click tags, and analytics to ensure accurate campaign measurement and reporting. - Stay ahead of industry trends, tools, and technologies in digital advertising and banner development, and proactively introduce new techniques and workflows to the team. - Manage project timelines, resource allocation, and workflow, ensuring all campaigns are delivered on time and within scope. - Provide regular feedback and training to team members, fostering a culture of continuous improvement and innovation. Qualifications Required: - Proven experience (7+ years) in developing and leading the creation of HTML5, CSS3, and JavaScript-based ad banners. - Demonstrated experience in team handling, including performance management, conflict resolution, and mentorship. - Strong escalation management skills, with the ability to resolve project, technical, or interpersonal issues efficiently. - Extensive client handling experience, including requirement gathering, expectation management, and solution presentation. - Advanced proficiency with design tools such as Adobe Photoshop, Illustrator, Animate, and Google Web Designer. - Deep understanding of ad serving platforms (e.g., DoubleClick Studio, Sizmek) and digital advertising ecosystems. - Strong attention to detail and ability to manage multiple projects under tight deadlines. - Expertise in responsive design, animation principles, and optimizing creative assets for performance. - Excellent communication, collaboration, and organizational skills. - Ability to analyze campaign data and provide actionable insights for ongoing improvement. Additional Company Details (if present): Omit this section as no additional details of the company are mentioned in the provided job description.,

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