7 - 11 years

0 Lacs

Posted:1 month ago| Platform: Shine logo

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Work Mode

On-site

Job Type

Full Time

Job Description

As a Channel Lead for web and banner projects, primarily on websites built in Adobe Experience Manager (AEM) and ad banners created using Adobe Animate, your responsibilities will include: - Leading, mentoring, and managing a team of ad banner developers to ensure high performance, motivation, and professional growth. - Handling escalations related to project delivery, technical challenges, or creative disputes, providing timely resolutions, and maintaining workflow continuity. - Acting as the primary point of contact for clients regarding web/banner projects, managing expectations, gathering requirements, and presenting creative solutions. - Overseeing the end-to-end process of designing, developing, and animating static and interactive HTML5 ad banners for web and mobile platforms. - Collaborating cross-functionally with designers, marketing teams, and account managers to translate campaign concepts into effective and innovative banner ads. - Ensuring all deliverables meet technical specifications for various ad networks and maintain high standards of quality and performance. - Driving optimization efforts for fast load times, cross-browser compatibility, and responsive design across all banner projects. - Implementing and monitoring tracking pixels, click tags, and analytics to ensure accurate campaign measurement and reporting. - Staying ahead of industry trends, tools, and technologies in digital advertising and banner development, and proactively introducing new techniques and workflows to the team. - Managing project timelines, resource allocation, and workflow to ensure all campaigns are delivered on time and within scope. - Providing regular feedback and training to team members, fostering a culture of continuous improvement and innovation. Qualifications Required: - Proven experience (7+ years) in developing and leading the creation of HTML5, CSS3, and JavaScript-based ad banners. - Demonstrated experience in team handling, including performance management, conflict resolution, and mentorship. - Strong escalation management skills, with the ability to resolve project, technical, or interpersonal issues efficiently. - Extensive client handling experience, including requirement gathering, expectation management, and solution presentation. - Advanced proficiency with design tools such as Adobe Photoshop, Illustrator, Animate, and Google Web Designer. - Deep understanding of ad serving platforms (e.g., DoubleClick Studio, Sizmek) and digital advertising ecosystems. - Strong attention to detail and ability to manage multiple projects under tight deadlines. - Expertise in responsive design, animation principles, and optimizing creative assets for performance. - Excellent communication, collaboration, and organizational skills. - Ability to analyze campaign data and provide actionable insights for ongoing improvement. Tech Stack Required: - HTML/CSS/JavaScript - jQuery - Adobe Experience Manager (AEM) especially website management - Adobe Photoshop - Adobe Illustrator - Adobe Animate exposure to creating and animating ad banners Good to Have: - Google Web Designer (GWD) - AEM Adaptive Forms,

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