Pune
INR 5.0 - 11.0 Lacs P.A.
Hybrid
Full Time
ABOUT THE ROLE An opportunity to join a team of 11 as a client biller to our US, UK & Ireland brands. You will be responsible for number of clients to ensure that all charges incurred on behalf of those clients, including any fees due to us, are billed accurately and timely in line with both client contracts and internal policies. We are looking for someone with a billing background, who works well in a team. The individual should be organized, have good attention to detail, works well under pressure, works well at meeting deadlines, keen to learn, and excels in following policies & procedures. KEY TASKS AND RESPONSIBILITIES Monthly duties Media Billing: Ensuring we have the correct client approval in place, and billings are raised for the media which has been delivered. Non-Media Billing: Ensuring we have the correct client approval in place, and raise all billings for nonmedia activity, such as projects, Fees, and T&E. Submission / Distribution of billing documents: Uploading billing documents to client portals or emailing to the client within 24hrs of raising. Maintain client finance folders: Saving copies of all financial documents such as POs, Invoices and media plans, within the finance folders to support all billings raised. Maintain Financial status trackers: Keeping a record of all POs received from the clients, as well as billings raised to aid in budget controlling and paid/unpaid status. Billable job creation & maintenance: Creating and maintaining client billable jobs, ensuring WIP balances are in a credit balance, as well ensuring the jobs are closed at the end of each project and revenue taken when due. Review meetings: Meeting with the account teams on a regular basis (either monthly or weekly) to ensure all activity has been captured on the system, billed out to client, as well as resolving any pending queries on both billing and cash collections. Month end reporting: Completing the various reporting required to complete month end, such as unbilled media commentary, WIP commentary, Credit Control commentary. General duties ISRs (Intercompany Service Requests): Creating ISR’s to support intercompany billing, ensuring the correct level of detail is quoted on the ISR, as well as making sure sufficient client approval is in place to avoid delays in billings being processed or exposure to our WIP. Payable queries: Assisting the media payables team in Shared Services with coordinating / escalating payable queries which remain unresolved Receivable queries: Resolving any queries with our billings to client Audits: For both client and internal audits, providing any sample documents which are being tested. Training and updates: Participate in training and keeping up to date with any changes to processes or company policies ADHOC: Carrying out any ADHOC requests which relate to your role or the clients which you are responsible for. ABOUT YOU We are seeking a well organized candidate who has good attention to detail, works well under pressure, works well at meeting deadlines, keen to learn, and excels in following policies & procedures. Experience: Experience in a billing role Intermediate level of Microsoft Excel Comfortable working in late US Night Shift.
Pune
INR 0.8 - 1.25 Lacs P.A.
Hybrid
Full Time
About IPG Mediabrands: IPG Mediabrands is the media and marketing solutions division of Interpublic Group (NYSE: IPG). IPG Mediabrands manages over $47 billion in marketing investment globally on behalf of its clients across its full-service agency networks UM, Initiative and Mediahub and through its award-winning specialty business units Healix, Kinesso, MAGNA, Mediabrands Content Studio, Orion Holdings, Rapport, and the IPG Media Lab. IPG Mediabrands clients include many of the worlds most recognizable and iconic brands from a broad portfolio of industry sectors including automotive, personal finance, consumer product goods (CPG), pharma, health and wellness, entertainment, financial services, energy, toys and gaming, direct to consumer and e-commerce, retail, hospitality, food and beverage, fashion and beauty. The company employs more than 18,000 diverse marketing communication professionals in more than 130 countries. Learn more at www.ipgmediabrands.com. Agency: IPG Mediabrands Location: Pune, India Function/Craft: Ad Operations Position Title: Manager (IC Specialist/SME) Position Overview: We are seeking a highly experienced and results-oriented Manager (IC Specialist) Ad Operations to lead our team. You will be responsible for overseeing the day-to-day operations of our digital advertising campaigns, ensuring seamless execution, optimization, and client satisfaction. This role involves collaborating with team members, driving process improvements, and ensuring adherence to industry best practices. Key Responsibilities: Campaign Quality Assurance and Troubleshooting: Conduct thorough quality checks on assigned tasks, identifying and resolving complex ad serving issues. Perform root cause analysis for escalations to prevent future occurrences. Process Management and Compliance: Monitor and update process-related documentation, ensuring adherence to established procedures and compliance with industry standards. Identify opportunities for process improvement and implement best practices. Client Communication and Collaboration: Handle critical client and account communication, ensuring timely and effective resolution of issues. Collaborate closely with other managers and Account Managers to ensure seamless communication and alignment across teams. Technical Expertise and Problem-Solving: Demonstrate in-depth understanding of ad servers, ad verification technology, tagging, and basic site analytics. Identify and troubleshoot complex ad serving issues, providing solutions and recommendations. Required Skills and Experience: Relevant Experience: Minimum 5-8 years of relevant experience. Ad Operations Expertise: Proven experience in ad operations, with a deep understanding of campaign setup, trafficking, optimization, and reporting across various ad servers (e.g., CM360, Flashtalking, Adform) and ad verification platforms. Hands-on Ad Server and Verification Experience: Hands-on experience with at least one ad server (e.g., CM360, Flashtalking, Adform) and ad verification platforms. Analytical and Problem-Solving Skills: Strong analytical and problem-solving skills, with the ability to identify root causes, develop solutions, and implement improvements. Communication and Interpersonal Skills: Excellent communication, listening, problem-solving, and interpersonal skills, with the ability to effectively collaborate with team members, clients, and senior management. Technical Proficiency: Proficiency with digital marketing tools and platforms, including expert-level knowledge of Excel and PowerPoint. Process Management and Documentation: Strong organizational skills, with the ability to manage multiple projects and assignments simultaneously. Experience in developing and maintaining process documentation. Client Relationship Management: Ability to handle critical client/account communication, ensuring timely and effective resolution of issues. Presentation and Data Interpretation Skills: Excellent presentation and data interpretation skills, with the ability to communicate complex information clearly and concisely. Desired Skills and Experience: Experience with Multiple Ad Servers: Experience with multiple ad servers (e.g., CM360, Flashtalking, Adform) is a plus. Data Analysis Skills: Ability to analyze campaign data, identify trends, and draw actionable insights. Process Improvement Expertise: Experience in identifying and implementing process improvements to enhance efficiency and effectiveness. Global Team Experience: Experience working with global teams across different time zones and cultures
Pune
INR 0.5 - 0.6 Lacs P.A.
Hybrid
Full Time
Agency: IPG Mediabrands Function/Craft: Programmatic Position Title: Senior Associate Business Overview: IPG Mediabrands is the media and marketing solutions division of Interpublic Group (NYSE: IPG). IPG Mediabrands manages over $47 billion in marketing investment globally on behalf of its clients across its full-service agency networks UM, Initiative and Mediahub and through its award-winning specialty business units Healix, Kinesso, MAGNA, Mediabrands Content Studio, Orion Holdings, Rapport, and the IPG Media Lab. IPG Mediabrands clients include many of the worlds most recognizable and iconic brands from a broad portfolio of industry sectors including automotive, personal finance, consumer product goods (CPG), pharma, health and wellness, entertainment, financial services, energy, toys and gaming, direct to consumer and e-commerce, retail, hospitality, food and beverage, fashion and beauty. The company employs more than 18,000 diverse marketing communication professionals in more than 130 countries. Learn more at www.ipgmediabrands.com. Position Overview: As Programmatic Senior Associate, you will be responsible for the end-to-end management of programmatic campaigns across various Demand Side Platforms (DSPs). This includes campaign execution, performance monitoring, and optimization to meet client KPIs. You will also serve as a key contact for internal teams and external clients, contributing to reporting and providing valuable insights. In this role, you'll play a pivotal part in ensuring the success of the campaigns while mentoring junior team members when necessary. Responsibilities: Campaign Management: Independently manage the execution, monitoring, and optimization of programmatic campaigns across DSPs like DV360, The Trade Desk (TTD), and Amazon. Optimization & Pacing: Proactively monitor campaign delivery and performance, ensuring KPIs such as pacing, and ROI are met. Identify opportunities for optimization and implement strategies to improve results. Data Analysis & Reporting: Utilize DSP and Excel for daily analysis of campaign performance. Generate and deliver comprehensive performance reports with actionable insights for clients or internal stakeholders. Troubleshooting: Diagnose and resolve technical issues related to campaign setup, performance, and pacing. Handle challenges such as under-delivery or poor deal performance. Client & Team Collaboration: Work closely with internal teams (AdOps, Client Services) and external partners to ensure the smooth execution of campaigns. Communicate insights and optimization recommendations to clients and internal teams. Process Improvement: Contribute to the development and maintenance of quality control procedures for programmatic campaign implementation and optimization, ensuring best practices are followed. Mentorship: Provide guidance and mentorship to junior team members, sharing best practices and assisting them in campaign setups and optimizations. Required Skills: DSP Expertise: Proven experience in managing programmatic campaigns across multiple DSPs such as DV360, TTD, and Amazon. Demonstrated ability to manage simple to complex campaigns without technical support. Data-Driven Mindset: Strong skills in data analysis, utilizing tools like Excel (pivot tables, advanced formulas) to assess campaign performance, pacing, and KPI achievement. Problem-Solving: Ability to troubleshoot and resolve issues in programmatic campaigns, including technical, delivery, or performance-related challenges. Communication & Reporting: Proficiency in English (B2 level or higher). Able to provide high-quality performance reports and communicate recommendations for optimization to both clients and internal teams. Certifications: Relevant certifications in DSP platforms (DV360, TTD) are required. Additional experience with brand safety tools like IAS, DV, or MOAT is preferred. Desired Skills: Cross-DSP Experience: Experience with more than one DSP platform, with a proven ability to manage various types of buys and targeting strategies. Brand Safety: Knowledge of brand safety providers such as IAS, MOAT, or Channel Factory, and experience implementing safety measures in programmatic campaigns. Basic AdServers Knowledge: Theoretical understanding of campaign tracking in AdServers for better campaign optimization.
Pune
INR 17.0 - 25.0 Lacs P.A.
Hybrid
Full Time
Position Summary In this role, you will work closely with members of the Programmatic Team to successfully execute, manage, report and optimize programmatic campaigns on multiple platforms across the global Mediabrands. Responsibilities Campaign Implementation Manage the end-to-end process from brief through to set up, tagging and optimization to ensure report metrics are fully captured Strategize and execute campaigns on our platform and ensure optimal delivery and performance Analyze campaign data to develop insights and strategies for campaign optimization Provide in-depth campaign insights and optimization recommendations for campaign improvement Provide guidance to junior members of the team Be creative: develop and share test and learn campaign optimization strategies to drive learnings and better campaign performance Become a trusted advisor and expert within the programmatic trading field Take an active role in developing broader programmatic strategic recommendations and best practices Get the programmatic newest develop trends in global and local market to build new product and service package for local business Be responsible for the client service and campaign management/operation to achieve the successful programmatic campaign delivery within KPI Maintain good relationship with the partners including Media partners, DSP, Data partner, AD verification Strategy Provide recommendations to your Client Services team for use in brief responses. Present industry updates and campaign optimizations to Working with Senior Campaign Manager and Programmatic to execute tests within the DSPs. Update the industry benchmarks according to the Media Plans received. Required Skills & Experience 8 years professional experience in a related field with hands on end-to-end Programmatic ecosystem/campaign lifecycle and optimization experience along with Team handling capabilities Hands on experience and knowledge in programmatic trading • Deep understanding of DSPs/SSPs, RTB, ad exchanges, DMPs, audience targeting, Ad Verification Partners Experience in campaign implementation, optimization and reporting, experience with response driven/demand generation campaigns Understanding of the digital media ecosystem and technology including ad tagging and site analytics Knowledge and passion for overall digital marketing crafts: digital display, digital branding, digital direct response, SEM, video & mobile Must be able to work in a fast-paced environment - harvest vast amounts of information, news, data, and research and distil the most important/relevant information for your agency team and their clients Well organized and capable of managing your time effectively A good communicator with great listening and interpersonal skills Motivated by working in a fast-paced environment where you are constantly learning and will have a career path in talent acquisition
Pune
INR 9.0 - 15.0 Lacs P.A.
Hybrid
Full Time
Position Overview: As Programmatic Senior Associate, you will be responsible for the end-to-end management of programmatic campaigns across various Demand Side Platforms (DSPs). This includes campaign execution, performance monitoring, and optimization to meet client KPIs. You will also serve as a key contact for internal teams and external clients, contributing to reporting and providing valuable insights. In this role, you'll play a pivotal part in ensuring the success of the campaigns while mentoring junior team members when necessary. Responsibilities: Campaign Management: Independently manage the execution, monitoring, and optimization of programmatic campaigns across DSPs like DV360, The Trade Desk (TTD), and Amazon. Optimization & Pacing: Proactively monitor campaign delivery and performance, ensuring KPIs such as pacing, and ROI are met. Identify opportunities for optimization and implement strategies to improve results. Data Analysis & Reporting: Utilize DSP and Excel for daily analysis of campaign performance. Generate and deliver comprehensive performance reports with actionable insights for clients or internal stakeholders. Troubleshooting: Diagnose and resolve technical issues related to campaign setup, performance, and pacing. Handle challenges such as under-delivery or poor deal performance. Client & Team Collaboration: Work closely with internal teams (AdOps, Client Services) and external partners to ensure the smooth execution of campaigns. Communicate insights and optimization recommendations to clients and internal teams. Process Improvement: Contribute to the development and maintenance of quality control procedures for programmatic campaign implementation and optimization, ensuring best practices are followed. Mentorship: Provide guidance and mentorship to junior team members, sharing best practices and assisting them in campaign setups and optimizations. Required Skills: DSP Expertise: Proven experience in managing programmatic campaigns across multiple DSPs such as DV360, TTD, and Amazon. Demonstrated ability to manage simple to complex campaigns without technical support. Data-Driven Mindset: Strong skills in data analysis, utilizing tools like Excel (pivot tables, advanced formulas) to assess campaign performance, pacing, and KPI achievement. Problem-Solving: Ability to troubleshoot and resolve issues in programmatic campaigns, including technical, delivery, or performance-related challenges. Communication & Reporting: Proficiency in English (B2 level or higher). Able to provide high-quality performance reports and communicate recommendations for optimization to both clients and internal teams. Certifications: Relevant certifications in DSP platforms (DV360, TTD) are required. Additional experience with brand safety tools like IAS, DV, or MOAT is preferred. Desired Skills: Cross-DSP Experience: Experience with more than one DSP platform, with a proven ability to manage various types of buys and targeting strategies. Brand Safety: Knowledge of brand safety providers such as IAS, MOAT, or Channel Factory, and experience implementing safety measures in programmatic campaigns. Basic AdServer Knowledge: Theoretical understanding of campaign tracking in AdServers for better campaign optimization.
Pune
INR 5.0 - 10.0 Lacs P.A.
Hybrid
Full Time
Role & responsibilities Responsible for Prisma campaign data inputting in a timely manner, booking campaigns in accordance with media plan Work with the teams based in Canada to upload & setup of campaigns for Digital buys within Prisma Issue campaign RO and track campaign performance to ensure it is delivering as per the goals Facilitate the trafficking process by issuing Digital trafficking sheets and Insertion Order Release Forms Competitive reporting and analysis Collect creative specifications and manage digital trafficking requirements for the Ad Ops team. Be responsible for billing discrepancies and produce resolutions. Update media flowcharts based on campaign flights. Proficiency in campaign setup, including ad trafficking, targeting, and tracking implementation. Ability to multitask and manage multiple campaigns simultaneously, while maintaining a high level of accuracy and meeting deadlines. Coordinate with internal teams to gather campaign requirements, including targeting parameters, creative assets, and budget allocation. Monitor and troubleshoot campaign delivery issues, ensuring timely resolution to minimize impact on campaign performance and other adhoc tasks related to planning and buying operations Continuously monitor campaign performance, including key metrics such as impressions, clicks, conversions, and return on ad spend. Participate in departmental projects as requested Preferred candidate profile Bachelors degree and equivalent work experience 1-5 years of Digital Marketing experience or Media planning/buying operations experience Experience in any of the Adservers or DSPs like CM360, GAM, GA etc. or Media buying platforms like Prisma/MediaTools etc. would be a plus. Strong communications and interpersonal skills to collaborate effectively with cross functional teams and partners. Analytical mindset with the ability to derive insights from campaign data and make data-driven recommendations. Proven ability to work independently and as part of an integrated team. Detail-oriented, organized, conscientious, with the ability to multi-task and work well under tight deadlines in a fast-paced environment. Expert in Excel and PowerPoint Comfortable working late shift (09:00 PM to 06:00 AM IST Perks and benefits Night Allowance
Pune
INR 9.5 - 15.0 Lacs P.A.
Work from Office
Full Time
Function/Craft: Analytics Position Title: Senior Associate Marketing Sciences Position Overview We are seeking a skilled and driven professional to join our Analytics Team. The ideal candidate will be analytically minded, hands-on, and possess a strong academic background, an entrepreneurial spirit, and a genuine interest in data analytics. This role requires the ability to leverage analytics to present information in a clear and impactful manner that supports fact-based decision-making. This role is based in Pune but will be supporting teams around the world. Responsibilities Accurately assess the effectiveness and performance of paid advertising campaigns by collecting, aggregating, processing, and analyzing large datasets from multiple sources, including proprietary agency analytics platforms. Pull data from multiple sources using automated methods; clean and validate data using standard processes and perform regular data quality checks. Support data processes such as ETL (extract, transform, load); write scripts to automate or process data with guidance, leveraging databases to store and harmonize large datasets for analysis. Build analytical models (e.g., marketing mix, brand awareness, marketing attribution ) and perform analysis with minimal guidance, using standard tools and applications with the ability to investigate non standard results. Load models into optimization platforms and run simulations and optimizations as directed. Create and update presentations, analytical dashboards, and simulation tools to support clients and internal teams. Coordinate with internal and external clients for projects and workflows to ensure high-quality deliverables and timely execution with good degree of independence. Participate in client meetings and present analytical insights to internal teams and stakeholders, communicating complex findings clearly and confidently. Foster a mindset of continuous improvement by identifying opportunities to enhance processes and increase efficiency. Handle ad hoc assignments within the scope of the role; apply technical knowledge and judgment to solve problems in straightforward situations. Document processes and establish best practices. Support multiple projects with complex scope and tight deadlines. Establish relationships with clients and stakeholders and train associates or new joiners in the organizations. Qualification - Required Skills Bachelors degree in Statistics, Mathematics, Econometrics, Quantitative Finance, Actuarial Science, Engineering, or a related field from a reputable university 3 to 5 years of experience in analytics, with a focus building statistical models or predictive modelling Strong proficiency with Microsoft Office, particularly Powerpoint and Excel, including its advanced features Fluency in data management, statistical and optimization languages, ideally one of these: R/SQL/PYTHON Strong knowledge of Statistics and Econometrics (e.g., R-square, MAPE, Hypothesis Testing) Excellent verbal and written English communication skills, with the ability to present data-driven insights effectively and simplify complex ideas to peers and senior leaders within agencies and with clients Proven track record of collaborating across teams to deliver actionable insights and enhance client deliverables. Excellent problem-solving skills, attention to detail and strong time management and organizational skills and open-minded with desire to self-develop and face new challenges Qualifications - Desired Skills Ability to thrive and enthusiasm to work in a fast-paced, ambiguous, and dynamic environment, with the capability to manage multiple priorities under pressure. Experience in the marketing domain and media measurement, marketing mix and ROI measurement, simulation or optimization Experience with industry tools such as Syndicated Consumer (Simmons, MRI), Syndicated Sales (Nielsen Polk, JD Powers), Media Consumption (Nielsen, Arbitron, Comscore), Paid Media Monitoring (Kantar, AdViews) and Social Media Monitoring (NetBase, Sysomos) Prior project management experience is a plus
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