Jr. Digital Marketing Executive

Position : Digital Marketing Executive – India , Chennai

No. of vacancies: 1

Your role

· Create and implement inclusive digital marketing strategies by utilising different digital mediums and setting measurable KPIs.

· Collaborate with other teams (like content, sales, and customer service) to ensure cohesive and effective marketing campaigns.

· Manage digital campaigns, monitor performance reports, analyse data, and make data-driven recommendations.

· Conduct market research and competitive analysis to identify industry trends and new growth opportunities.

Your tasks

· Create and curate social media campaigns, including content creation, publishing, and community management.

· Manage and optimise PPC campaigns on various platforms, including Google Ads, Facebook Ads, and LinkedIn Ads.

· Conduct keyword research and on-page optimisation to increase website rankings and drive organic traffic.

· Develop and execute email marketing campaigns with A/B testing.

· Analyse analytics and engagement metrics to measure campaign performance.

· Prepare and present monthly/quarterly reports to stakeholders.

Preferred skills and qualifications

· A bachelor’s degree in marketing, communication, or related fields.

· 3+ years of experience in digital marketing or content marketing.

· Experience with web analytics tools like Google Analytics and Search Console.

· Proficient in marketing automation tools

· Strong knowledge of digital marketing, including SEO, SEM, PPC, Google Ads, email marketing and social media.

· Excellent communication, presentation and interpersonal skills.

· Knowledge of website CMS and marketing automation tools.

· Proficiency in developing and overseeing email marketing initiatives.

· Familiarity with UI/UX design principles and website design best practices.

· Fluency in English

Perks and Benefits

MAX SALARY 30K INR PER MONTH

Job Type: Full-time

Pay: ₹25,000.00 - ₹30,000.00 per month

Benefits:

• Commuter assistance
• Paid time off
• Provident Fund

Work Location: In person