Investek

About the Company- InvesTek is a leading finTech providing full stack financial services with the help of AI technology. InvesTek offers services across various verticals such as Wealth management, Investment Banking, M&A Treasury Management, Insurance, Private Equity, Lending Solutions, Startup Advisory, Tax Advisory dedicated to providing personalized wealth management solutions to high net-worth individuals and families. With a focus on Artificial Intelligence & Human Intelligence (HiAi), and client-centric service, we aim to help our clients achieve their financial goals and secure their financial futures. Key Responsibilities- 1) Strategic Planning & Execution Develop Marketing Strategies: Create comprehensive marketing plans aligned with business objectives to promote products or services, Develop and implement integrated marketing campaigns across digital, print, and social platforms Implement Campaigns: Oversee the entire lifecycle of marketing campaigns, from ideation and planning to execution and analysis. Identify Markets: Research and identify new potential markets for products and services. 2) Budget & Resource Management Manage Budgets: Prepare and manage marketing budgets, monitoring expenses to ensure effective allocation of resources & Evaluate ROI: Track marketing expenses and calculate the return on investment (ROI) to demonstrate campaign effectiveness. Analyze Performance: Evaluate the success of marketing initiatives using key performance indicators (KPIs) and data analysis to identify areas for improvement. Monitor Trends: Stay informed about the latest marketing trends, tools, and best practices to keep strategies relevant. 3) Team Collaboration Collaborate Internally: Work closely with sales, product development, and other cross-functional teams to ensure integrated marketing efforts. Engage External Partners: Manage relationships with third-party marketing experts, media organizations, and advertising agencies. 4) Brand Building & Communication Oversee Brand Messaging: Ensure brand messaging is consistent and effectively communicates the company's value proposition. Manage Digital Presence: Oversee digital marketing initiatives, including social media, SEO, and email marketing. Required skills- Bachelor's or Master's degree in marketing, Business, or related field. 3-4 years of experience in digital marketing and campaign management. Strong analytical skills and experience with AI &marketing analytics tools (Google Analytics, etc.) Excellent communication, leadership, and project management skills. Creative mindset with a passion for storytelling and brand building. Experience in marketing-specific tools or platforms. Familiarity with CRM systems and automation tools. Knowledge of performance marketing and growth hacking techniques Understanding of recent technologies in Financial Markets & Business. Strong cross - cultural awareness and interpersonal skills. Job Type: Full-time Pay: From ₹35,000.00 per month Work Location: In person