A fast-growing company in cloud communications and customer experience services, delivering digital-first marketing and engagement solutions for B2B and B2C customers across India. We combine creative social strategies with performance analytics to scale brand reach and conversion.

Primary Title (standardized):

Influencer Marketing Specialist | Location: India (On?site)Role & Responsibilities

Manage end-to-end influencer campaigns: brief creation, creator selection, content timelines, and delivery checks to meet brand objectives and KPIs.
Source, evaluate and cultivate relationships with creators across TikTok, Instagram and YouTube; negotiate terms and coordinate contracts and payments.
Develop concise creative briefs and approve content to ensure on?brand messaging, FTC/compliance adherence and quality standards.
Track campaign performance and deliver weekly reports on reach, engagement, conversion, and ROI; recommend optimizations to improve outcomes.
Collaborate with brand, creative, and paid media teams to align influencer assets with larger campaign strategies and repurpose content for owned channels.
Maintain an up-to-date creator database and manage campaign budgets, timelines and post?campaign reconciliations.

Skills & Qualifications

Must-Have

Influencer marketing platforms
TikTok
Instagram
YouTube
Campaign analytics and reporting
Google Sheets

Preferred

Meta Business Manager
Social listening tools (Brandwatch, Meltwater)
Basic video editing tools (CapCut, Premiere Rush)

Benefits & Culture Highlights

On-site, collaborative marketing team with direct access to creative and performance stakeholders.
Clear ownership of campaigns and fast feedback cycles opportunity to scale successful pilots into national programs.
Learning-first culture with exposure to cross-functional analytics, paid media and brand strategy.

This role is ideal for proactive, metrics-driven marketers who love building creator relationships and translating short-form content into measurable business impact. Apply if you enjoy a hands-on, fast-paced on-site environment and want to grow into a lead role in influencer and creator marketing.
Skills: influencer,google sheets,paid media,instagram,campaigns,analytics,youtube,influencer marketing

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Influencer Marketer Associate