Are you a pet lover with a knack for creating amazing content? HobbsGo is a platform that simplifies pet transport and other pet services. We're looking for a passionate Content Creator, not an influencer with 6 months to 2 years of experience who is passionate about producing helpful, engaging content that directly addresses the needs and questions of local pet owners, to help us develop our brand's voice and create engaging with SEO-optimized content across various platforms. You'll get to work with our furry office ambassador Hobbs, too! Responsibilities: Create comprehensive, well-researched, and engaging blog posts that educate, inform, and resonate with our target audience. Implement robust SEO strategies within all content to improve search engine rankings, drive organic traffic, and maximize content visibility. Utilize leading SEO tools (e.g., keyword research tools, content optimization platforms, analytics software) to enhance content and website performance. Manage content projects from ideation to publication , coordinating with designers, developers, and other stakeholders. Produce engaging images and graphics that support articles, blog posts, and social media campaigns. Analyse content performance data to derive actionable insights and inform future content strategy and optimization efforts. Actively engage with online communities by providing insightful and accurate answers on platforms such as Quora, Reddit, and other technical questionnaire portals. Demonstrate adaptability and learning agility , staying current with evolving content trends, platforms, and strategies. Weave a consistent and compelling brand narrative across all content pieces to build brand identity and loyalty. Edit and proofread content for clarity, grammar, accuracy, and adherence to brand guidelines Develop or update compelling scripts for short-form video content (e.g., Instagram Reels, TikTok) and longer-form YouTube videos, aligning with brand voice and marketing objectives. Assist with basic video editing for short-form content as needed. Qualifications: Proven experience as a Content Creator, SEO Content Writer, or similar role with a strong portfolio showcasing diverse content types, especially comprehensive blogs. Demonstrable expertise in SEO principles , including keyword research, on-page optimization, and content structuring for search engines. Proficiency with leading SEO tools (e.g., SEMrush, Google Analytics, Google Search Console) for content and website analysis. Strong research abilities , capable of synthesizing complex information into clear, concise, and engaging content. Experience in scripting for video content (Reels, YouTube) and understanding of video storytelling. Basic knowledge of WordPress. Basic knowledge of HTML for content formatting and web publishing. Bonus Points if you have: A background in Pet Industry or Pet Service Basic understanding of graphic design principles for content enhancement. If you are a strategic thinker with a passion for creating high-impact content that ranks, engages, and converts, we encourage you to apply!