Healthcare Professional – Field Promotion & Marketing

Job Profile – Healthcare Professional (Promotion & Marketing)

Organization: Medinetix Hospital & Polyclinic
Position: Healthcare Professional – Field Promotion & Marketing

Role Overview:

We are seeking a dynamic and proactive Healthcare Professional to drive community engagement and promote the healthcare services of Medinetix Hospital. The role involves field-based promotional activities, building strong relationships with healthcare practitioners, and creating awareness about the hospital’s services across diverse medical streams.

Key Responsibilities:

• Field Promotion: Regularly visit dental clinics, Ayurvedic centers, Homeopathic clinics, Bengali doctors, RMPs, and other local practitioners to promote Medinetix Hospital services.
• Relationship Building: Develop and maintain strong professional relationships with healthcare practitioners, ensuring continuous referral support.
• Brand Awareness: Educate doctors and practitioners about hospital facilities, specialties, diagnostic services, and patient care benefits.
• Marketing Activities: Distribute hospital brochures, promotional material, and organize outreach programs (health camps, awareness drives, CME programs).
• Referral Coordination: Act as a liaison between practitioners and Medinetix Hospital, ensuring smooth referral processes.
• Market Research: Identify new opportunities, competitor activities, and local healthcare trends to support marketing strategy.
• Reporting: Submit daily/weekly visit reports and maintain records of practitioner engagement.

Skills & Qualifications:

• Graduate in Life Sciences, Pharmacy, Nursing, or equivalent (preferred but not mandatory).
• Prior experience in healthcare promotion, medical representative role, or hospital marketing will be an added advantage.
• Strong interpersonal and communication skills (local language proficiency desirable).
• Ability to build trust and rapport with diverse healthcare practitioners.
• Self-motivated, target-driven, and comfortable with fieldwork.

Key Attributes:

• Professional, polite, and approachable personality.
• Knowledge of local healthcare ecosystem.
• Willingness to travel extensively within the assigned area.

Benefits:

• Competitive salary with performance incentives.
• Training & development opportunities.
• Opportunity to contribute to the growth of a reputed multispecialty hospital.

Job Type: Full-time

Pay: ₹14,000.00 - ₹25,000.00 per month

Work Location: In person