Head of Digital Marketing For a Leading E-Commerce Player

10 - 20 years

0 Lacs

Posted:6 days ago| Platform: Shine logo

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Work Mode

On-site

Job Type

Full Time

Job Description

Key Responsibilities:

  • Own and drive digital marketing strategy across performance, growth, CRM, automation, and digital brand campaigns.

  • Lead paid media across Meta, Google, programmatic, affiliates, marketplaces, and influencer networks.

  • Optimize acquisition, retention, and conversion funnels using data insights and experimentation frameworks.

  • Build and scale high-performing digital marketing teams with strong ROI accountability.

  • Collaborate closely with product, growth, and tech to drive digital innovation.

Key Skills & Expertise:

  • Performance Marketing & Growth Strategy

  • CRM, Retention & Lifecycle Marketing (Email, WhatsApp, App, Loyalty)

  • Marketing Analytics & Attribution Modeling

  • Digital Brand & Content Campaigns

  • CRO, A/B Testing & Funnel Optimization

  • Strong stakeholder management and cross-functional collaboration

If you thrive on scaling internet-first businesses through digital excellence, this is your opportunity to lead with impact.

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