Head of Digital Marketing For a Leading E-Commerce Player

Key Responsibilities:

• Own and drive digital marketing strategy across performance, growth, CRM, automation, and digital brand campaigns.

• Lead paid media across Meta, Google, programmatic, affiliates, marketplaces, and influencer networks.

• Optimize acquisition, retention, and conversion funnels using data insights and experimentation frameworks.

• Build and scale high-performing digital marketing teams with strong ROI accountability.

• Collaborate closely with product, growth, and tech to drive digital innovation.

Key Skills & Expertise:

• Performance Marketing & Growth Strategy

• CRM, Retention & Lifecycle Marketing (Email, WhatsApp, App, Loyalty)

• Marketing Analytics & Attribution Modeling

• Digital Brand & Content Campaigns

• CRO, A/B Testing & Funnel Optimization

• Strong stakeholder management and cross-functional collaboration

If you thrive on scaling internet-first businesses through digital excellence, this is your opportunity to lead with impact.