Posted:8 hours ago|
Platform:
On-site
Full Time
Key Responsibilities1. Social Media Content Strategy & Calendar Management
· Develop and maintain a content calendar that aligns with seasonal campaigns, brand objectives, and promotional goals.
· Plan, design, and execute content across social media platforms (Instagram, Facebook, LinkedIn, YouTube), utilizing the latest trends to engage the travel audience.
· Conduct trend research to keep content fresh, relevant, and aligned with seasonal travel themes and competitor activity.
2. Content Creation & Design
· Create and design visually compelling graphics, images, and animations for posts, reels, and stories using Adobe Illustrator and Canva.
· Develop high-quality short-form and long-form videos, editing with Wondershare Filmora and CapCut to produce engaging reels, stories, and travel highlight videos.
· Ensure consistency in visual style, tone, and messaging across all platforms, maintaining brand guidelines.
3. Video Production & Editing
· Conceptualize, film, and edit videos, including destination highlights, client testimonials, and event footage, using Filmora and CapCut for polished, engaging content.
· Create and edit motion graphics and animated visuals to enhance video storytelling, utilizing tools like Filmora for added effects.
· Stay up-to-date with video trends, optimizing formats and styles for social media platforms.
4. Engagement & Real-Time Interaction
· Engage with followers by responding to comments, initiating conversations, and leveraging user-generated content.
· Manage real-time posting for live events, story updates, and trending topics relevant to the travel industry.
· Implement a hashtag and tagging strategy to maximize reach and engagement on posts, stories, and videos.
5. Analytics & Reporting
· Track engagement metrics, including likes, shares, comments, and follower growth, using social media insights.
· Prepare monthly reports analyzing the performance of content, with actionable insights for improvement based on data.
· Utilize feedback and insights to refine the content strategy, ensuring continued engagement and growth.
Requirements
· Bachelor’s degree in Marketing, Digital Media, Graphic Design, or a related field.
· 2+ years of experience in social media content creation and design.
· Proficiency in Adobe Illustrator, Wondershare Filmora, CapCut, and Canva.
· Strong knowledge of social media best practices for visual content on Instagram, Facebook, LinkedIn, and YouTube.
· Ability to create high-quality graphics and videos optimized for social media.
· Excellent storytelling and visual communication skills with an eye for aesthetics.
Preferred Skills
· Basic knowledge of motion graphics and animation.
· Familiarity with SEO for social media and effective hashtag strategies.
· Strong organizational skills and attention to detail for managing a content calendar
Job Type: Full-time
Work Location: In person
City One Tourism & Travel LLC
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