Google Ads & Meta Ads

Company Description

IzhTech specializes in innovative software development alongside a wide range of digital services, including web and app development, AI-powered solutions, and branding. The company is committed to excellence in executing digital marketing strategies and crafting tailored software solutions for diverse business needs. With a focus on cutting-edge technology and creative approaches, IzhTech empowers businesses to succeed in the digital landscape.

Role Description

This is a full-time, on-site Google Ads & Meta Ads Specialist role located in Nagercoil. The role involves planning, implementing, and managing advertising campaigns across Google Ads and Meta Ads platforms to drive measurable results. Day-to-day tasks include campaign optimization, keyword research, ad creation, analytics tracking, A/B testing, budget management, and staying updated on digital advertising trends. Collaboration with cross-functional teams to meet client goals is also part of the role.

Qualifications

• Proficiency in Google Ads and Meta Ads, including campaign creation, optimization, and performance tracking
• Strong skills in Analytics & Reporting, with proficiency in tools like Google Analytics and Meta Ads Manager
• Experience in A/B Testing, Keyword Research, and Target Audience Analysis
• Knowledge of Display Advertising, Remarketing, and Conversion Rate Optimization
• Ability to manage budgets effectively and meet campaign goals
• Strong problem-solving skills and ability to adapt to a dynamic advertising landscape
• Bachelor's degree in Marketing, Business, or related field (preferred)
• Experience in a similar role or agency environment is an advantage