Are you passionate about fashion, trends, and creativity Do you love discovering trendy products, designing eye-catching packaging, and brainstorming unique marketing ideas If yes, Goodgudi is looking for a Fashion Management Intern who is a multi-tasker, trend-spotter, and creative thinker to join our team! You will be responsible for Trend Hunting by researching and finding the latest trendy, aesthetic, and cute products that align with Goodgudi's brand. Additionally, you will assist in Product Curation by identifying viral products that customers will love and contribute to product selection. Your role will also involve Creative Packaging, where you will help design fun, innovative, and premium packaging to enhance customer experience. As a Fashion Management Intern, you will collaborate on Marketing & Promotions efforts to assist in out-of-the-box marketing ideas that will boost Goodgudi's presence in the market. You will also provide Visual Merchandising Support by working closely with the team to improve in-store displays and product presentation. Furthermore, you will be involved in Social Media & Campaigns, supporting Instagram-worthy marketing campaigns and collaborating with influencers to enhance brand visibility. We are looking for a fashion enthusiast with an eye for aesthetics and trends, someone who loves being hands-on, proactive, and innovative. The ideal candidate will have a strong sense of design, packaging, and branding, as well as familiarity with social media trends, influencer marketing, and viral products. The ability to multi-task and adapt quickly in a fast-paced retail environment is essential, and having design skills (Canva, Photoshop, Illustrator, etc.) would be a bonus. As an Intern at Goodgudi, you will gain hands-on experience in trend research, fashion retail, branding, and marketing. You will be part of a fun and creative team that is shaping the Goodgudi brand. There is also an opportunity to turn your internship into a full-time role. Goodgudi is an upcoming fast lifestyle retail company founded by Anurag, Sagar, and Chandan - individuals with extensive experience in building successful companies from scratch. Anurag and Sagar previously founded DailyNinja, which was acquired by BigBasket, while Chandan started Setner, a thriving manufacturing company. Goodgudi is an omnichannel retail company that focuses on offering a wide range of everyday utility-based products made with high-quality materials at affordable prices. The company aims to become the Miniso of India by curating high-quality, well-designed products and making them accessible to the modern consumer.,
Key Responsibilities Content creation & strategy: Plan and create high-quality Instagram posts, reels, and stories aligned with the brand's pastel, playful aesthetic. Ideate creative concepts for product shoots, lifestyle Reels, and seasonal campaigns (festivals, store launches, etc.). Write catchy, on-brand captions and ensure consistency in visual tone and messaging. Track trending audios, memes, and aesthetic formats adapt them to Goodgudi's vibe. Influencer marketing & collaborations: Identify, reach out to, and manage collaborations with micro and nano influencers in the lifestyle, beauty, stationery, and gifting space. Brief influencers and co-create engaging Reels showcasing Goodgudi products in fun, natural ways. Negotiate deliverables and timelines; ensure brand alignment in influencer content. Build a long-term influencer community for seasonal and new collection promotions. Performance & growth: Monitor engagement, reach, and conversion metrics for instagram posts and influencer campaigns. Suggest ideas to improve engagement (giveaways, reels challenges, and UGC drives). Stay updated with platform updates, features, and creative trends to keep the brand relevant and exciting. About Company: Goodgudi is an upcoming fast lifestyle retail company that offers a wide range of products at affordable prices. The founders - Anurag, Sagar, and Chandan, have plenty of experience in building massive companies from scratch. Anurag and Sagar founded DailyNinja, which was an early-morning milk and grocery delivery company that was acquired by BigBasket. Chandan started Setner, which is a successful manufacturing company. Goodgudi is an omnichannel retail company that focuses on selling everyday utility-based products made with high-quality materials to meet the needs of the modern consumer. We aim to build the Miniso of India by curating an assortment of high-quality and well-designed products and making them available at an affordable price range.
Role Overview: You will be responsible for content creation and strategy, influencer marketing and collaborations, as well as monitoring performance and growth for Goodgudi. Your role will involve planning and creating high-quality Instagram posts, reels, and stories aligned with the brand's aesthetic, ideating creative concepts for product shoots and campaigns, and writing engaging captions. Additionally, you will be identifying, reaching out to, and managing collaborations with influencers, monitoring engagement metrics, and staying updated with platform trends. Key Responsibilities: - Plan and create high-quality Instagram posts, reels, and stories aligned with the brand's pastel, playful aesthetic. - Ideate creative concepts for product shoots, lifestyle Reels, and seasonal campaigns. - Write catchy, on-brand captions and ensure consistency in visual tone and messaging. - Track trending audios, memes, and aesthetic formats adapt them to Goodgudi's vibe. - Identify, reach out to, and manage collaborations with micro and nano influencers. - Brief influencers and co-create engaging Reels showcasing Goodgudi products. - Negotiate deliverables and timelines; ensure brand alignment in influencer content. - Build a long-term influencer community for seasonal and new collection promotions. - Monitor engagement, reach, and conversion metrics for Instagram posts and influencer campaigns. - Suggest ideas to improve engagement such as giveaways, reels challenges, and UGC drives. - Stay updated with platform updates, features, and creative trends to keep the brand relevant and exciting. Qualifications Required: - Prior experience in content creation, social media management, or influencer marketing. - Strong understanding of visual aesthetics, trends, and social media platforms. - Excellent communication skills with the ability to write engaging and on-brand content. - Ability to work collaboratively with influencers and internal teams to achieve marketing goals. - Proven track record of driving engagement and growth on social media platforms. (Note: Additional company details have been omitted as they were not present in the provided job description.),