Field Sales Officer

Field Sales Partner PRODG Botanicals Pvt. Ltd.

To Apply:

About the Role:

The Field Sales Partner is the operational backbone of PRODG's on-ground market presence. This role exists to activate markets, expand retail coverage, and strengthen distribution efficiency by ensuring consistent visibility and sales execution across assigned territories.

It blends FMCG field discipline with data-backed performance tracking through BeatRoute and Odoo, operating within PRODG's MDAI-integrated sales ecosystem.

Key Responsibilities

Market Coverage: Execute daily routes covering 4050 outlets per day, maintain weekly visit frequency, and onboard new retail outlets.

Sales & Promotion: Achieve monthly sales and SKU placement targets, coordinate with distributors, upsell high-margin SKUs, and execute trade offers.

Merchandising & Visibility: Deploy POSM materials (posters, danglers, standees), audit shelf visibility, share photographic proof, and collect retailer feedback.

Reporting: Submit daily beat and order reports through BeatRoute and ensure data accuracy in Odoo CRM.

A Typical Day

9:30 AM 1:30 PM:

1:30 PM 2:00 PM:

2:00 PM 5:30 PM:

5:30 PM 6:30 PM:

Qualifications

Graduate (BA, B.Com, BBA, B.Sc.) Freshers may apply.

02 years of experience in FMCG / Beverages / Retail Sales preferred.

Must own a two-wheeler and smartphone.

Tech-friendly (CRM / BeatRoute apps).

Strong communication and interpersonal skills.

Additional Requirements

Comfortable working flexible hours.

Field-based role; local travel required.

Performance Review Parameters

Sales Performance: Target achievement, outlet coverage, repeat orders.

Data Discipline: BeatRoute & Odoo accuracy, timely reporting.

Visibility Execution: POSM compliance, branding quality.

Relationship Management: Retailer satisfaction and feedback quality.

Growth Opportunities

Top performers can grow into:

Senior Field Executive (Team Lead 23 staff)

Area Sales Officer (Territory Manager)

Micro Distributor Agent (MDAI Program) independent channel partner

Closing Note

This is not just a sales job it's an entrepreneurial opportunity to build ownership within the FMCG value chain.

Field Sales Partners act as the growth execution engine of PRODG, driving retail expansion, visibility, and trust at the grassroots level.

Every product placement, retailer relationship, and data point contributes to PRODG's long-term market leadership and a self-sustaining ecosystem of growth.