Role Overview: We are seeking a highly skilled and versatile Technical Project Lead who will be responsible for driving end-to-end technical solutions for web development projects. The ideal candidate will have expertise across front-end development, database design, and solution architecture, with a strong understanding of both technical and business requirements. Key Responsibilities: Lead complete web development projects covering front-end (Angular), back-end, database design, and solution architecture. Evaluate and recommend appropriate technologies and frameworks for different project needs with clear justifications. Capture and translate business requirements into detailed technical, behavioral, and functional specifications. Apply forward and backward mapping methodologies in project design and implementation. Provide UI/UX guidance to the development team, ensuring technical feasibility and alignment with best practices. Manage risks, resources, changes, and project scope effectively throughout the project lifecycle. Implement and adapt SDLC methodologies, understanding the application of Agile vs. Waterfall approaches. Oversee continuous integration (CI) and continuous deployment (CD) processes. Manage release cycles, version control, and ensure proper deployment strategies. Utilize cloud computing platforms and manage cloud-based database solutions. Establish and enforce code standardization practices, ensuring responsiveness and optimal use of JavaScript libraries. Required Skills and Qualifications: Proven experience in Angular development, web architecture, and database management. Strong analytical skills with the ability to align technology solutions with business goals. In-depth knowledge of CI/CD pipelines and best practices. Hands-on experience with release management and cloud platforms (e.g., AWS, Azure, or GCP). Expertise in code standardization, optimization for responsiveness, and leveraging modern JavaScript libraries. Familiarity with UI/UX principles and ability to guide design discussions from a technical standpoint. Excellent project management skills, with experience in risk assessment, scope management, and resource planning.
Position Title: Digital Marketing Performance Manager Position Overview: The Performance Strategist is responsible for driving the success of performance marketing campaigns for key clients and agency partners. This role combines strategic thinking and hands-on execution, fostering strong relationships and ensuring seamless communication with clients, partners, and internal teams. The strategist utilizes digital marketing platforms and tools to consistently exceed performance objectives. Key Responsibilities: Deliver an exceptional client experience through service excellence, rapid response times, deep product knowledge, proactive communication, and accurate, high-quality deliverables. Communicate digital marketing best practices and educate clientss on using them effectively to achieve their goals through a consultative approach. Lead go-to-market planning and execution for client campaigns. Analyze, track, and optimize performance metrics to drive continuous improvement in campaign results. Identify and understand client business and technical needs to craft effective digital marketing strategies. Highlight opportunities, flag potential risks, and raise key concerns to internal stakeholders. Monitor competitor`` trends and contribute to the development of strategic features and marketing materials to maintain a competitive edge. Educate internal ad operations and sales teams on omni-channel strategies, new industry practices, products, and features. Required Competencies and Experience: Experience: Minimum of 8 years in digital marketing, with at least 6 years in ad tech or programmatic advertising. Platform Expertise: Proven hands-on experience with Google Ads, Meta Ads (Facebook/Instagram), and LinkedIn Ads. Search Marketing: Proficient in SEO strategy and SEM, including keyword research, planning, and Responsive Search Ads (RSA). Analytics & Tracking: Deep understanding of Google Analytics 4 (GA4), pixel tagging, and troubleshooting. Media Planning: Ability to create comprehensive media plans including CPM and CPC estimations and provide ROI. Cross-Device Campaigns: Experience in executing and optimizing lead generation campaigns across platforms. Reporting & Attribution: Capable of reporting on performance across channels and interpreting attribution models; advanced skills in Excel (XSL) to build custom reporting templates. Education: Bachelors degree in Marketing, Business, or a related field; MBA or advanced degree preferred. Presentation Skills: Strong ability to create and deliver persuasive presentations using PowerPoint or Keynote. Team Collaboration: Highly collaborative, with the ability to align cross-functional teams and deliver integrated solutions. Data-Driven Marketing: Ability to derive insights from campaign data, develop hypotheses, and conduct A/B or multivariate testing for performance optimization. Strategic Thinking: A results-driven mindset with a strong sense of prioritization, balancing business goals with tight deadlines. Creative Experimentation: Partner with client marketing teams to test creative strategies, incrementality, and spend scaling to identify high-performing tactics. Passion & Acumen: A strong interest in digital marketing innovation and a solid grasp of the digital advertising ecosystem, blending strategic and technical expertise. Interview Evaluation Process Our selection process is designed to identify the best-fit candidates through a structured and fair evaluation. The process includes the following stages: Assignment Round (Mandatory): All shortlisted candidates will be required to complete an initial assignment relevant to the role. This helps us assess your practical skills and problem-solving abilities. HOD Interview: Candidates who clear the assignment will be invited for an interview with the Head of Department (HOD). This round focuses on your technical expertise, role-specific knowledge, and alignment with departmental goals. Final Discussion: The final stage includes a comprehensive discussion with senior leadership or HR to evaluate cultural fit, expectations, and finalize the terms of engagement.