Email Marketing Executive

As an Email Marketing Specialist, your role involves developing and implementing email marketing strategies, managing email campaigns, and analyzing campaign performance. You will be responsible for generating leads for Website Development, SEO, SMO, PPC, and Digital Marketing Services. It is crucial to qualify leads based on set parameters such as URL, site analysis, email ID, location, currency, and other criteria before passing them on to the sales department. Your attention to detail will be essential as you perform quality checks on leads to ensure accuracy and relevance. Additionally, maintaining and updating lead databases with accurate and detailed information will be part of your daily tasks. Key Responsibilities: - Develop and implement email marketing strategies - Manage email campaigns and analyze campaign performance - Generate leads for Website Development, SEO, SMO, PPC, and Digital Marketing Services - Qualify leads based on set parameters - Ensure leads meet quality standards before passing them to the sales department - Perform quality checks on generated leads for accuracy and relevance - Maintain and update lead databases with detailed information - Provide insights and recommendations for improving lead generation processes - Collaborate with other departments for a smooth handoff of leads and follow-up Qualifications Required: - Experience in mass mailing - Experience in generating good quality leads - Experience generating leads in Digital Marketing (SEO, SMM, PPC), Web Development, etc. As an additional detail, the job type for this position is Full-time. The company also offers health insurance benefits. The work location is in person. (Note: The company did not provide any additional details in the job description.),