Digital Marketing Specialist – Fully Remote Opportunity About the Role We’re looking for a highly hands-on Digital Marketing & SEO Specialist with a minimum of 10 years of experience to drive brand awareness, engagement, and lead generation across digital channels. The ideal candidate is not only strategic but also ready to dive into execution , ensuring impactful marketing efforts across multiple platforms. Key Responsibilities Develop and execute multi-channel digital marketing campaigns across LinkedIn, Google Ads, Meta/Facebook, Instagram, X/Twitter, and email . Craft and optimize engaging content for blogs, landing pages, and social media to boost visibility and engagement. Conduct in-depth keyword research and implement SEO strategies to enhance organic growth. Set up and manage PPC campaigns , leveraging A/B testing and performance tracking for continuous optimization. Utilize Google Analytics and SEMrush to monitor and report on campaign performance, driving data-driven decision-making. Collaborate closely with internal teams to align marketing strategies with overarching business goals. Qualifications Minimum 10 years of experience in Digital Marketing & SEO. Proven expertise in SEO, SEM, paid advertising, and organic marketing strategies. Proficiency in LinkedIn, Facebook, Instagram, and X/Twitter marketing . Strong ability to create, curate, and manage content across digital platforms . Experience with marketing automation tools like HubSpot or Mailchimp is a plus. Analytical mindset with a strong ability to interpret data and refine strategies accordingly. Work Arrangement Fully remote role with flexible hours. Competitive compensation based on experience. How to Apply Send your LinkedIn profile and portfolio showcasing successful campaigns in SEO, paid ads, and content strategy. We’re looking for a results-driven marketer eager to make a meaningful impact. Show more Show less

About Edplatza At Edplatza, we believe in clarifying the path to achievement. We are building a dynamic coaching and education company that supports learners at every stage. Our services range from helping young students in the UK build strong Maths and English foundations (from Year 1 to GCSE), to preparing them for grammar and independent school entry exams. We also guide ambitious students and professionals through competitive university admissions—including top global MBA programs—and offer career and executive coaching to support transformative career transitions. The Opportunity We're looking for a strategic content leader to help shape and scale the Edplatza brand. As our Head of Content Strategy, you’ll define and execute a high-impact content strategy across our core offerings: tutoring, test preparation, admissions, and coaching. This is a foundational role—not just overseeing content but building our voice, systems, and standards from the ground up. You'll play a pivotal role in driving audience engagement, brand trust, and business growth. What You’ll Do Set the Strategy Own the overall content strategy, ensuring a unified voice across all business areas and audiences Develop a strategic editorial calendar aligned with business goals and seasonal academic cycles Lead Content Creation & Editing Write and edit a range of high-quality content: from educational guides and landing pages to email campaigns and thought leadership pieces Collaborate with subject-matter experts to translate complex insights into accessible, engaging content Define and uphold the Edplatza tone—credible, empathetic, and results-focused Understand & Serve Our Audiences Develop a deep understanding of our audiences: from parents and school-age learners to test-takers and mid-career professionals Conduct research to shape content that meets real needs and delivers value Drive Results Partner with marketing, SEO, and growth teams to build content that drives discovery and conversion Set up and track performance metrics—engagement, traffic, leads—and continuously improve based on results Who You Are Experienced Content Leader: 15+ years in editorial or content strategy, ideally in Business, Start-up, Education, EdTech, Coaching, or Knowledge Services Exceptional Writer & Editor: Able to craft and refine content that’s clear, compelling, and tailored to diverse audiences Strategic Thinker: You understand how content drives growth and have experience with SEO, funnel strategy, and digital performance Curious Researcher: You know how to ask the right questions, dig into data, and surface human insights Collaborative Builder: You thrive in cross-functional teams, working with marketing, design, and subject experts to get things done Why Join Edplatza? Shape a Brand from the Start: You’ll help define our voice and content from day one Create Lasting Impact: Your strategies and systems will form the foundation of our long-term success Full Ownership: You’ll have the trust, autonomy, and resources to lead Meaningful Work: Support people at every stage of life—from a child’s first exam to a professional’s next big move Remote & Flexible: Work from anywhere, on a schedule that works for you. We value outcomes, not hours.