Ecommerce SEO

Key Responsibilities:

Amazon SEO Optimization

• Conduct keyword research using tools like Helium10, JungleScout, or SellerApp to identify high-volume and relevant keywords.
• Optimize product titles, bullet points, descriptions, and backend search terms for maximum visibility and conversion.
• Manage and improve product listing performance through A/B testing of keywords and creatives.
• Monitor and analyze organic ranking performance, click-through rates (CTR), and conversion metrics.
• Stay updated with Amazon A9 algorithm changes and adapt strategies accordingly.

Content Development & Optimization

• Write and edit engaging, keyword-rich product titles, bullets, and descriptions that align with brand tone and drive conversions.
• Create A+ Content (Enhanced Brand Content) with compelling visuals and storytelling to increase engagement and trust.
• Coordinate with design teams to develop rich infographics, banners, and A+ modules.
• Optimize brand store pages for navigation, discoverability, and sales impact.
• Ensure content consistency and brand alignment across all Amazon listings.

Performance Analysis & Reporting

• Use Amazon Brand Analytics, Business Reports, and third-party tools to track keyword rankings, sales, and competitor performance.
• Generate insights and regular reports on SEO impact, organic revenue growth, and conversion improvements.
• Identify gaps in catalog or content and recommend solutions to improve performance.

Requirements:

• 25 years of experience in

  Amazon SEO, listing optimization, and content management

  .
• Strong understanding of

  Amazon A9 algorithm

  and SEO ranking factors.
• Expertise with tools like

  Helium10, JungleScout, DataHawk, SellerApp, or AMZ Tracker

  .
• Excellent writing and editing skills for product copy and A+ content.
• Proven ability to improve organic visibility and sales performance.
• Knowledge of Amazon Brand Registry, A+ Content Manager, and Seller Central workflows.
• Analytical mindset with ability to interpret data and derive actionable insights.

Nice to Have:

• Experience with

  Amazon Ads (PPC)

  and campaign optimization.
• Familiarity with

  Flipkart, Meesho, or other marketplaces

  .
• Graphic design coordination experience for A+ content.

What We Offer:

• Competitive salary and growth-based incentives.
• Exposure to multiple e-commerce brands and categories.
• Creative freedom and ownership of the Amazon SEO function.
• A performance-driven, collaborative work environment.