E-Commerce Manager

Role Overview: You will be responsible for developing and implementing the overall e-commerce strategy in line with company objectives. Your main focus will be on managing the day-to-day operations of the e-commerce platform, utilizing marketing automation tools to optimize customer engagement and conversion rates, analyzing data and metrics, collaborating with the marketing team, overseeing performance marketing initiatives, implementing SEO strategies, and leading email marketing campaigns. Key Responsibilities: - Develop and implement the overall e-commerce strategy in line with company objectives - Manage the day-to-day operations of the e-commerce platform - Utilize marketing automation tools to optimize customer engagement and conversion rates - Analyze data and metrics to identify trends and insights - Collaborate with the marketing team to create compelling content and graphics for online campaigns - Oversee performance marketing initiatives to increase traffic and sales - Utilize Adobe suite for design tasks when necessary - Implement SEO strategies to improve search engine rankings - Lead email marketing campaigns to nurture leads and drive sales Qualifications Required: - Proven experience in e-commerce management with a focus on driving online sales - Proficiency in analytics tools to track performance metrics and KPIs - Graphic design skills are a plus for creating visually appealing content - Familiarity with performance marketing channels such as Google Ads and social media advertising - Strong understanding of content creation for digital platforms - Knowledge of SEO best practices to enhance online visibility Note: The job type is full-time with a day shift schedule. The work location is in person.,