Digital Mktg Advisory Senior Analyst

Skill required:

Marketing Operations - Quality Management

Designation:

Digital Mktg Advisory Senior Analyst

Qualifications:

Any Graduation

Years of Experience:

5 to 8 years

About Accenture

Accenture is a global professional services company with leading capabilities in digital, cloud and security.Combining unmatched experience and specialized skills across more than 40 industries, we offer Strategy and Consulting, Technology and Operations services, and Accenture Song all powered by the worlds largest network of Advanced Technology and Intelligent Operations centers. Our 699,000 people deliver on the promise of technology and human ingenuity every day, serving clients in more than 120 countries. We embrace the power of change to create value and shared success for our clients, people, shareholders, partners and communities.Visit us at www.accenture.com

What would you do

Help balance increased marketing complexity and diminishing marketing resources. Drive marketing performance with deep functional and technical expertise, while accelerating time-to-market and operating efficiencies at scale through Data and Technology, Next Generation Content Services, Digital Marketing Services & Customer Engagement and Media Growth Services. Role requires Digital Marketing Ads & Promotion creation/design. Act of overseeing all activities and tasks needed to maintain a desired level of excellence. This may include the determination of a quality policy, creating and implementing quality planning and assurance, and quality control and quality improvement.

• Strong communication skills and the ability to work cross-functionally in a fast-paced environment.
• Experience with campaign tools (e.g. Airtable, Asana, Sprinklr, CreatorIQ) or QA platforms.
• Understanding of brand safety and legal requirements in influencer content.
• Proactive mindset and ability to spot errors others miss What are we looking for
• Campaign QA Oversight o Review influencer content, briefs, and schedules to ensure alignment with campaign KPIs, brand guidelines, and compliance requirements. o Validate campaign setup accuracy across all activation platforms and trackers.
• Pre-Launch Checks & Issue Resolution o Conduct thorough pre-launch quality checks, identifying and resolving inconsistencies or errors in collaboration with influencer managers and content teams. o Act as a secondary line of defense for campaign QA, catching issues before client delivery.
• Stakeholder Coordination o Work with the Activation Analyst and Content Manager to ensure all tasks and timelines align with approved workflows. o Flag delivery risks, delays, or quality concerns early to relevant stakeholders and support mitigation steps.
• Reporting & Feedback Loop o Track QA issues and resolutions for post-campaign analysis. o Contribute to internal QA process improvement by identifying recurring challenges and proposing solutions. experience in marketing operations, content QA, campaign execution, or a similar role.
• Attention to detail and strong organizational skills are a must.
• Familiarity with influencer marketing, digital content review, and campaign workflows is a plus.
• Roles and Responsibilities:
• In this role you are required to do analysis and solving of increasingly complex problems
• Your day to day interactions are with peers within Accenture
• You are likely to have some interaction with clients and/or Accenture management
• You will be given minimal instruction on daily work/tasks and a moderate level of instruction on new assignments
• Decisions that are made by you impact your own work and may impact the work of others
• In this role you would be an individual contributor and/or oversee a small work effort and/or team
• Please note that this role may require you to work in rotational shifts