Digital Media Specialist(Paid Media)

Job Description

Role & responsibilities Work closely with the senior digital marketing leaders and global digital marketing hubs to establish a coordinated plan that has both global and regional facets. First, understand the business and challenges and goals in developing a smart plan. Construct omnichannel, ROI-based campaigns across digital channels. Deploy CMS strategy to coordinate with media and reporting Work with PR to grow and promote your brands positions and assist them in achieving top of mind awareness . Lead Marketing Automation discovery and strategy in collaboration with the Marketing Automation team with ASIA market a near-term focus. Collaborate with wider global digital marketing team and on tech stack planning and development. Target global consistency wherever possible while acknowledging that regional differences and needs do exist. Manage Corporate websites across the ASIA region. Continually improve the functionality, usability and design of the corporate brand websites. An essential part of the role is to understand the principles of B2B marketing and how to implement activities that will have an impact on brand and sales. Preferred candidate profile 2+ years experience in handling digital media marketing and providing data insights required. Should have excellent communication skills. Proven experience in Paid Media marketing Ability to use analytics and insights to identify opportunities, to drive business improvements across all channels This is a third party contract role . Renewable. Please share your resumes on alpa_jain@persolkelly.com CONFIDENTIAL NOTE: By submitting your resume or personal data, you acknowledge reading and agreeing to our Privacy Policy . You hereby provide voluntary consent to the collection, use, processing, and disclosure of your data by us and our affiliates, in line with the Privacy Policy . and applicable laws. If you wish to withdraw your consent or have any concerns, you may submit a request to our designated consent manager, as outlined in our Privacy Policy . We prioritize your privacy. SECURITY NOTE: We at PERSOLKELLY India or our representatives, do not ask job seekers for fees, personal banking information, or payments through unofficial channels. Official communications will only come from @persolkelly.com. Report any suspicious activity to Contactus_in@persolkelly.com . Click here to find out how you can safeguard yourself from job scams. --------------------------------------