Digital Media Coordinator

Job Title: Digital Media Coordinator Location: Edappally, Ernakulam Salary: ?15,000 (1-2 years exp.) | ?20,000+ (3+ years exp.) Role Overview We are looking for a proactive and detail-oriented Digital Media Coordinator to join our growing team. In this role, you will be the primary point of contact for incoming messages and inquiries across Instagram and WhatsApp. You will play a vital role in engaging with potential students, providing program information, and ensuring an excellent digital experience for our audience. Key Responsibilities Monitor and respond to daily inquiries on Instagram DMs and WhatsApp. Provide clear, accurate, and timely information about courses, schedules, and enrollment processes. Collect and document lead details for follow-up by the admissions/sales team. Work closely with the marketing team to stay updated on current promotions and frequently asked questions (FAQs). Escalate complex queries to the appropriate internal teams as needed. Suggest content ideas based on common audience queries or feedback. Maintain brand voice consistency and uphold professional, friendly communication standards. Track and report response times, contributing to improved engagement metrics. Qualifications & Skills 1+ year of experience in social media handling, customer service, or digital communication. Excellent written communication skills with a polished, professional tone. Familiarity with Instagram and WhatsApp Business platforms. Highly organized with strong multitasking abilities. Passion for education, training, and helping prospective students. Basic understanding of healthcare/education sector preferred. Educational Requirement: High school diploma or equivalent (Degree in Marketing, Communications, or related field is an advantage). What We Offer Flexible work environment (remote/hybrid options, if applicable). Opportunity to be part of a fast-growing healthcare education organization. Ongoing training and support with digital tools and internal systems. Collaborative, growth-driven, and purpose-led team culture. Career advancement opportunities in digital marketing, admissions, or education sectors.