Digital Media and Marketing Executive

Experience Required: 2–3 years
Location: Andheri East, Mumbai

Job Description

We are looking for a dynamic and creative candidate to join the Real Estate division of the Vraj Group. The ideal candidate should have hands-on experience in digital marketing strategies and branding initiatives within the real estate industry, along with strong communication and coordination abilities.

Key Responsibilities

Digital Marketing & Branding Strategy

• Develop and implement digital marketing campaigns aligned with the company’s branding and sales objectives.
• Drive brand awareness and engagement across digital channels.

Content Creation & Coordination

• Coordinate with external agencies and in-house teams to develop impactful marketing content.
• Independently create quick-turnaround assets such as teaser creatives, one-pager WhatsApp sales flyers, and concise project briefs.

Social Media Management

• Manage and regularly update social media profiles for the CMD and the company across platforms like Instagram, Facebook, LinkedIn, and Twitter.
• Maintain consistency in brand tone, messaging, and visual identity across all channels.
• Ensure content aligns with brand strategy and marketing goals.

Project & Communication Management

• Handle day-to-day operational tasks and troubleshoot issues to ensure smooth project execution.
• Manage multiple campaigns and deliverables simultaneously, ensuring timely completion and quality output.

Key Skills & Competencies

• Digital Marketing Expertise: Proven experience in executing marketing strategies within the real estate industry.
• Content & Design Skills: Basic proficiency in tools like Canva; working knowledge of Adobe Creative Suite is a plus.
• Creative Thinking: Ability to conceptualize engaging marketing content and bring creative ideas to life.
• Communication & Coordination: Strong verbal and written communication skills; ability to collaborate effectively with multiple stakeholders.
• Multitasking & Organization: Excellent time management and project coordination capabilities.
• Social Media Savvy: Familiarity with social media marketing tools, trends, and analytics.

Job Types: Full-time, Permanent

Pay: ₹35,000.00 - ₹45,000.00 per month

Schedule:

• Day shift

Experience:

• Digital marketing: 2 years (Required)

Location:

• Mumbai, Maharashtra (Required)