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Route Mobile Rml
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Digital Marketing Manager

Digital Marketing Manager

Route Mobile Rml

5 - 6 years

|

4 - 8 Lacs

Mumbai Maharashtra India

Posted:1 day ago| Platform: Foundit logo

Apply

Skills Required

SEO Optimization PPC Campaigns Content Strategy Social Media Ads Email Marketing

Work Mode

On-site

Job Type

Full Time

Job Description

Roles and Responsibilities:

Planning digital marketing campaigns, including web, SEO/SEM, email, social media and display advertising
Maintaining our social media presence across all digital channels
Measuring and reporting on the performance of all digital marketing campaigns
PPC campaign management
Collaborate with internal teams to create landing pages and optimize user experience
Tracking and analysing important metrics that affect website traffic, service quotes and target audiences
Maintaining industry relevancy by identifying and analysing the latest digital trends and tech developments in mobile marketing

Knowledge and Skills:

Thorough knowledge of the key concepts of digital marketing and the main channels and techniques including SEO, PPC, social media, affiliate marketing and email marketing

Required Experience / Skills:

5 -6 years of experience
Experience in using major analytics programs specifically Google Analytics.
Strong knowledge of HTML/JavaScript and SEO
Experience in setting up and optimizing Google Adwords campaigns and LinkedIn paid campaigns
Knowledge of Advance GTM
Experience in Advanced / Custom Reports in Google Analytics.
Knowledge of UTM tracking
Experience in working with time-sensitive projects and tight deadlines

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